About the Role:
We are looking for a proactive, results-driven Performance Marketing Manager who will own campaign success across clients, translate business objectives into marketing outcomes, and lead execution in collaboration with freelancers and in-house teams. This is a strategic + client-facing role ideal for someone who thrives on data, understands platforms deeply, and can manage multiple projects with high accountability.
- Responsibilities:
Campaign Strategy & Execution:
- Plan and implement high-performance ad campaigns across Google Ads, Meta Ads, and other relevant platforms (LinkedIn, YouTube, etc.)
- Define full-funnel strategy across TOFU, MOFU, BOFU
- Set explicit goals for lead generation, ROAS, CAC, and lifetime value

Client Relationship & Consultation:
- Directly interface with clients to understand business goals, translate into media plans, and guide ongoing improvements
- Own onboarding, expectation management, and ongoing reporting
- Regularly advise clients on campaign adjustments, CRO, creative optimization, and revenue opportunities





Performance & Optimization:
- Track and interpret key performance metrics (CTR, CPC, CVR, CPL, ROAS, etc.)
- Proactively identify and resolve performance bottlenecks
- Recommend A/B tests across ads, landing pages, and funnel structure

Cross-Functional Leadership:
- Collaborate with content, design, and development teams to execute strategy
- Manage and coordinate freelancers or junior resources to ensure campaign quality
- Set up internal SOPs and scalable workflows for campaign operations

Platform Expertise:
- Handle pixel tracking, attribution, audience targeting, and retargeting strategies
- Implement conversion tracking across channels and troubleshoot discrepancies
- Requirements:
Must-Haves:
- 3-5 years of experience in performance marketing with direct exposure to Google Ads and Meta Ads:
- Proven success managing multiple client campaigns simultaneously:
- Strong understanding of ad platforms, audien

📌 Performance Marketing Manager (Nagar)
🏢 Webspero Solutions
📍 Nagar