Job Summary

Key Responsibilities
- Plan, execute, and manage paid marketing campaigns on Google Ads, Meta Ads, LinkedIn Ads, YouTube, and other digital platforms.
- Generate quality admission leads and improve campaign performance.
- Optimize campaigns to achieve target Cost Per Lead (CPL), Cost Per Acquisition (CPA), and Return on Ad Spend (ROAS).
- Manage digital marketing budgets efficiently.
- Analyze campaign performance and prepare daily, weekly, and monthly reports.
- Coordinate with the creative, content, and admissions teams to improve lead quality and conversions.
- Conduct A/B testing on creatives, landing pages, and ad copies.
- Monitor website traffic and campaign performance using Google Analytics (GA4), Google Tag Manager (GTM), and other analytics tools.
- Stay updated with the latest digital marketing trends and platform updates.

Experience




- 5-10 years of experience in Performance Marketing or Digital Marketing.
- Hands-on experience in Google Ads, Meta Ads, LinkedIn Ads, and other paid advertising platforms.
- Strong experience in lead generation, campaign optimization, and budget management.
- Experience in the Education or EdTech industry will be preferred.

Pay: From ₹80,000.00 per month

Advantages:
- Flexible schedule
- Health insurance
- Paid sick time
- Paid time off
- Provident Fund

Ability to commute/relocate:
- Richmond Town, Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (required)

Application Question(s):
- Current Salary and Expected Salary

Experience:
- Digital marketing: 5 years (required)

Work Location: In person

📌 Performance Marketing Manager (Richmond Town)
🏢 IMMACULATE EDUCATION SERVICES
📍 Richmond Town