29 Aug
|
CALRegional
|
Bengaluru
29 Aug
CALRegional
Bengaluru
Drive Growth & Change Lives
Are you passionate about driving business growth, building future leaders, and making a real difference in people’s lives? Be a part of our #calregionalfamily as our Marketing Manager and help develop the heroes of tomorrow.
-----------------------------------------------------_
Who We’re Looking For
Duties & Responsibilities:
- Lead development and implementation of online and offline marketing strategy for California and Texas training programs.
- Coordinate with external marketing partners on paid search and paid social campaigns, ensuring alignment with enrollment goals and budget targets.
- Lead marketing team to achieve strategic goals, hit deadlines, and deliver measurable results.
- Manage internal marketing team, including social media and marketing support staff.
- Maintain weekly marketing reports and the master marketing performance dashboard to track and evaluate KPIs, monitor marketing budget, and report results to the Vice President of Marketing.
- Maintain marketing calendars and identify short
- and long-term scheduling and resource needs for upcoming campaigns and events.
- Manage and enhance online presence and reputation across social media platforms and review websites such as GMB and Yelp.
- Maintain awareness of industry trends and best practices and use insights to develop and implement marketing plans across the business and competitive landscape.
- Establish and maintain transparent communication rhythms with US-based team members and external partners.
- Oversee the design, production, and distribution of print advertising and company merchandise.
- Perform other responsibilities and projects as directed by the Chief Operating Officer.
Qualifications + Experience:
- Bachelor's degree in marketing, business, advertising, or a related field required.
- 4-7 years of marketing experience required
- Ability to manage and grow direct reports.
- Experience with CRM tools (esp. Zoho) and analytics systems; GA4 preferred.
📌 Marketing Manager (Bengaluru)
🏢 CALRegional
📍 Bengaluru