Specialist- Global Alliances Marketing & Communications

Do you think creatively about marketing messaging and design? Are you passionate about building a career in alliance marketing? Are you comfortable working in virtual teams and coordinating with large groups? Then, you are in the right place! What matters most is, what you have done, and how that speaks to what you can do.

The team

Deloitte Global Alliances Marketing creates and coordinates high impact, global marketing campaigns to deliver on the alliance, business, and member firms marketing strategies to promote solutions/services, business and industry insights, and create a unique client experience. These multifaceted marketing campaigns are designed to enhance Deloitte brand eminence, reaching a diverse range of internal and external stakeholders, including clients, media, government, non-government organizations, industry influencers, and the internal Deloitte network, jointly with our top alliance partners globally.

The Marketing & Communications Senior Analyst will be responsible for executing integrated marketing campaigns that help build eminence for the firm and drive our alliance marketing goals.

Work you’ll do

- Understand alliance marketing plans and campaigns and support campaign activation across markets and target segments
- Help develop and refine target segments and lists to enable alliance marketing efforts
- Partner with the alliance teams to activate messaging and positioning, and oversee content development needed for campaigns, programs, and communications
- Create or curate highly tailored content highlighting joint messaging with alliance partners for different channels such as the web, email, social media, etc.
- Support and execute partner-led or proprietary events and tradeshows, and leverage these programs across cross-functional marketing efforts
- Suggest or help select channels that build internal and external awareness of offerings
- Provide guidance on Search Engine Optimization using available tools and technologies




- Stay abreast of the latest trends in digital marketing and apply them to strengthen marketing planning and execution
- Build custom presentations, campaign socialization plans and activation trackers to support annual planning
- Help develop process documents, playbooks, etc., to optimize efficiencies when working on recurring projects
- Liaise with the design teams to develop visually appealing and engaging marketing assets such as infographics, brochures, sales kits, marketing toolkits, social media cards, imagery, etc.
- Ensure all marketing assets being produced are brand compliant
- Build strong relationships with collaborating teams such as digital publishing, design, knowledge management, etc., to deliver projects seamlessly

Qualifications

- 3 – 5 years of marketing and communications experience; Experience or knowledge of alliance marketing would be preferred
- Bachelor’s Degree in marketing, communications, business administration or related fields and an MBA would be a plus
- Strong digital marketing skills; knowledge of marketing automation and CRM systems would be preferred
- Strong verbal and written communication skills and advanced multi-channel editorial capabilities (web, email, and social media)
- Mastery level proficiency in Microsoft Office applications, especially Excel, PowerPoint, and Word
- Good knowledge of creative design concepts, with an emphasis on quickly developing high quality presentations for use in executive meetings and discussions
- High attention to detail and focus on quality
- Strong project management and coordination skills, with an ability to manage multiple projects and competing priorities

Ability to work in a fact paced environment

Our purpose

Deloitte’s purpose is to make an impact that matters for our people, clients, and communities. At Deloitte,



purpose is synonymous with how we work every day. It defines who we are. Our purpose comes through in our work with clients that enables impact and value in their organizations, as well as through our own investments, commitments, and actions across areas that help drive positive outcomes for our communities.

Our people and culture

Our inclusive culture empowers our people to be who they are, contribute their unique perspectives, and make a difference individually and collectively. It enables us to leverage different ways of thinking, ideas and perspectives, and bring more creativity and innovation to help solve our clients’ most complex challenges. This makes Deloitte one of the most rewarding places to work.

Professional development

At Deloitte, professionals have the opportunity to work with some of the best and discover what works best for them. Here, we prioritize professional growth, offering diverse learning and networking opportunities to help accelerate careers and enhance leadership skills. Our state-of-the-art DU: The Leadership Center in India, located in Hyderabad, represents a tangible symbol of our commitment to the holistic growth and development of our people. Explore DU: The Leadership Center in India.

Benefits to help you thrive

At Deloitte, we know that great people make a great organization. Our comprehensive rewards program helps us deliver a distinctly Deloitte experience that helps that empowers our professionals to thrive mentally, physically, and financially—and live their purpose. To support our professionals and their loved ones, we offer a broad range of perks.

Eligibility requirements may be based on role, tenure, type of employment and/ or other criteria. Learn more about what working at Deloitte can mean for you.

Recruiting tips

From developing a stand out resume to putting your best foot forward in the interview, we want you to feel prepared and confident as you explore opportunities at Deloitte. Check out recruiting tips from Deloitte recruiters.

Requisition code: 364436

📌 Specialist, Marketing-Global Alliances Marketing & Communications (Hyderabad)
🏢 Deloitte
📍 Hyderabad