Company Description IKW Designs is a fashion brand offering trendy and comfortable coord sets, kurtis, tunics, pants, palazzos, pyjamas, shorts, and more, designed to help customers feel confident and stylish. The company focuses on fast-fashion clothing while maintaining high quality and a robust sense of style. IKW Designs is committed to sustainability, diversity, and inclusivity, integrating these values into its collections and operations.

The team works to make a positive impact on the fashion industry by promoting responsible practices and representation. This environment offers creative professionals the opportunity to contribute to a purpose-driven brand.

Role Description The Social Media Manager is a full-time, on-site role based in Ahmedabad. This role involves managing daily social media activities, including planning and publishing content across platforms, monitoring engagement, and responding to comments and messages in a timely and professional manner.

The Social Media

Manager will develop and execute social media campaigns that align with brand objectives, coordinate with design and marketing teams for visuals and copy, and optimize posts for reach and conversion. The role includes tracking performance metrics, preparing reports,



and using insights to refine strategy and improve audience growth.

The Social Media

Manager will also stay updated on trends in fashion and social media to keep the brand’s online presence fresh and relevant.

Qualifications

- Candidates should possess strong Social Media Marketing and Social Media Optimization (SMO) skills to grow and engage audiences effectively.
- Candidates should possess solid Communication and Writing skills to create clear, compelling, and brand-aligned messages.
- Candidates should possess Content Strategy skills to plan, organize, and manage content calendars and campaigns across platforms.
- Candidates should possess familiarity with fashion or lifestyle brands, with an understanding of quick-fashion and sustainable fashion trends.
- Candidates should possess experience using social media analytics tools, plus the ability to interpret data and make data-driven decisions.
- Candidates should possess strong organizational skills, attention to detail, and the ability to collaborate with cross-functional teams in office.
- A bachelor’s degree in Marketing, Communications, Fashion Management, or a related field, or equivalent practical experience, is preferred.

📌 Social Media Manager (Ahmedabad)
🏢 IKW Designs
📍 Ahmedabad