Key Responsibilities

1. Social Media Management

- Manage and maintain company social media accounts across Instagram, Facebook, YouTube, LinkedIn and other relevant platforms.

- Develop and execute social media strategies aligned with company and marketing objectives.

- Maintain a consistent brand voice, visual identity and communication style across platforms.

- Plan and maintain a monthly/weekly social media content calendar.

1. Content Creation &
- Planning

- Create engaging content ideas for Posts, Reels, Stories, Videos, Carousels and Short-form Content.

- Write creative captions, hooks, CTAs and social media copy.

- Coordinate with the graphic designer, video editor and marketing team for creative execution.

- Identify trending topics, sounds, hashtags, formats and social media trends relevant to the automobile and detailing industry.

- Repurpose existing content into different formats for multiple platforms.

1. Reels &
- Video Content

- Plan and coordinate regular Reels and short-form video content.

- Work with the video/content team to create engaging and high-retention videos.

- Suggest concepts for before/after videos, product demonstrations, customer experiences, detailing transformations, educational content and promotional campaigns.





- Monitor video performance and suggest improvements based on audience response.

1. Audience Engagement &
- Community Management

- Monitor comments, DMs, mentions and customer interactions.

- Respond to basic customer queries professionally and on time.

- Coordinate with the Customer Care/Sales team for leads or queries requiring further assistance.

- Build and maintain an active and engaged online community.

- Monitor customer feedback and online brand sentiment.

1. Campaign &
- Brand Promotion

- Support the execution of social media campaigns, product promotions, offers and brand initiatives.

- Coordinate with internal teams for launches, events, franchise activities, studio promotions and special campaigns.

- Support influencer collaborations and relevant brand partnerships.

- Conduct competitor and market research to identify new content and growth opportunities.

1. Trend &
- Competitor Monitoring

- Stay updated with the latest social media trends, platform updates and algorithm changes.

- Regularly monitor competitors and leading automotive/detailing brands.

- Identify current opportunities to improve brand visibility and engagement.

Pay: ₹10,023.93 - ₹35,784.09 per month

Work Location: In person

📌 Social Media Executive (Surat)
🏢 Crazspa Autofresh
📍 Surat