Senior Web Developer

DigiPro Marketing LLP | Chennai / Hybrid | Full-time | 4+ Years

Company Industry

Job Function

Digital Marketing / Marketing Services

IT / Software Development

Job Specialization

Location

Web Development / WordPress / Full-Stack Web Development

Chennai / Hybrid

4+ years

Experience

Employment Type

Full-time

About DigiPro

DigiPro Marketing is a full-service digital marketing agency helping businesses build stronger brands, generate leads,

and accelerate growth through digital strategy, creative, technology, SEO, performance marketing, and content.

DigiPro is looking for a Senior Web Developer who can take ownership of website development and maintenance projectsfrom understanding requirements and converting designs into functional websites to deployment,

optimization, troubleshooting, and ongoing support.

Role Overview

¢ The Senior Web Developer will develop high-quality, responsive, secure, and SEO-friendly websites for DigiPro's clients.

¢ The role works closely with designers, SEO specialists, content teams, account managers, and clients to deliver websites that are visually strong, fast, technically sound, conversion-focused, and easy to maintain.

Key Responsibilities

Website Development

¢ Develop, customize, and maintain primarily WordPress websites.

¢ Build responsive websites and landing pages from Figma/design files.

¢ Develop custom WordPress themes, templates, plugins, and functionalities.

¢ Work with Elementor and Gutenberg.

¢ Integrate third-party tools, forms, CRM systems, analytics, payment gateways, and APIs.

¢ Manage migrations, updates, backups, and deployments.

¢ Troubleshoot bugs and compatibility issues.

Technical SEO & Performance

¢ Implement technical SEO best practices.

¢ Optimize Core Web Vitals, page speed, mobile responsiveness, and performance.

¢ Implement clean HTML, schema markup, redirects, canonical tags, XML sitemaps, and related technical SEO requirements.

¢ Optimize websites for search engines and AI/answer engines (AEO).

¢ Resolve crawlability, indexing, UX,



and conversion issues.

Hosting & Website Management

¢ Manage domains, DNS, SSL, hosting, cPanel, and website environments.

¢ Handle deployments and migrations.

¢ Monitor uptime, security, backups, and performance.

¢ Implement basic WordPress security and maintenance practices.

Client & Team Collaboration

¢ Collaborate with designers, content writers, SEO specialists, performance marketers, and account managers.

¢ Translate client requirements into practical technical solutions.

¢ Provide realistic timelines and communicate project progress.

¢ Manage multiple client projects and deadlines.

¢ Participate in client calls when technical expertise is required.

Leadership & Ownership

¢ Take end-to-end ownership of assigned website projects.

¢ Review work and guide junior developers.

¢ Establish coding, development, and maintenance best practices.

¢ Improve development processes and technology stack.

¢ Stay current with web technologies, AI tools, SEO/AEO practices, and development trends.

Required Skills

¢ 4+ years of professional web development experience.

¢ Strong hands-on experience with WordPress, Framer, Squarespace, and Webflow.

¢ Strong knowledge of PHP, HTML5, CSS3, JavaScript, and MySQL.

¢ Experience developing custom WordPress themes and plugins.

¢ Experience with Elementor/Gutenberg and major WordPress plugins.

¢ Good understanding of responsive design and cross-browser compatibility.

¢ Experience with APIs and third-party integrations.

¢ Working knowledge of Git/GitHub.

¢ Strong understanding of website performance and technical SEO.

¢ Experience with hosting, cPanel, DNS, SSL, backups, and deployments.





¢ Strong debugging and problem-solving skills.

¢ Ability to independently manage multiple projects and deadlines.

Good to Have

¢ React.js / Next.js

¢ WooCommerce

¢ ACF, custom post types, and REST APIs

¢ Google Analytics, Google Tag Manager, and conversion tracking

¢ HubSpot, Salesforce, Zoho, or other CRM integrations

¢ Website security and OWASP principles

¢ AWS or other cloud hosting platforms

¢ AEO, structured data, Schema.org, and AI search optimization

¢ Experience working in a digital marketing or creative agency

Who We're Looking For

¢ Takes complete ownership of work and operates independently with minimal supervision.

¢ Strong attention to detail and troubleshooting mindset.

¢ Understands business, SEO, UX, lead generation, and conversionnot just website building.

¢ Comfortable managing multiple client projects simultaneously.

¢ Communicates clearly with technical and non-technical teams.

¢ Curious about AI and actively uses AI tools to improve productivity.

Key Performance Indicators

¢ Projects delivered on time and within scope.

¢ Website quality, responsiveness, and performance.

¢ Reduction in technical issues and post-launch bugs.

¢ Core Web Vitals and technical SEO performance.

¢ Website uptime and security.

¢ Quality of integrations and functionality.

¢ Client and internal team satisfaction.

¢ Ability to independently manage assigned projects.

Education

¢ Bachelor's degree in Computer Science, IT, Engineering, or a related field preferred. Equivalent practical experience will also be considered.

Why Join DigiPro?

¢ Work on diverse international and Indian client projects.

¢ Work closely with marketing, creative, SEO, and technology teams.

¢ Opportunity to work on modern SEO + AEO + AI-driven digital experiences.

¢ High ownership and prospect to grow into a technical leadership role.

¢ Fast-paced agency environment with exposure to multiple industries and technologies.

📌 Senior Web Developer (Chennai)
🏢 DigiPro Marketing
📍 Chennai