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Business

Development &

- Recent Business Acquisition • Identify and develop new business opportunities within the publishing, STM, academic, and content services ecosystem.
- Build and manage a pipeline of prospective international and domestic publishers, societies, content owners/aggregators.
- Research target markets, identify prospective accounts and develop account-level approaches for business acquisition.
- Understand client requirements and position Thomson Digital's capabilities and solutions in areas such as content production, typesetting, digital conversion, XML/EPUB, editorial and language services, content transformation and other publishing operations.
- Support lead generation through market intelligence, networking, industry events, partnerships, digital outreach and targeted campaigns.
- Develop and manage business proposals, capability presentations, RFP/RFI responses and commercial pitches in collaboration with internal teams.
- Track prospects, opportunities, engagement status and revenue pipeline through appropriate dashboards and reports.
- Develop strategic relationships and identify opportunities for cross-selling and up-selling across existing and prospective accounts. 2.

International Market

Development • Research and identify opportunities across North America, Europe, Middle East, APAC and other international publishing markets.
- Track publishing industry trends, market movements, competitor offerings and emerging business opportunities.
- Identify relevant publishing conferences, trade shows, associations, societies and industry networks for business development.




- Support market-entry and go-to-market initiatives for new geographies and service offerings Represent the organization professionally in meetings, conferences, industry forums and client discussions.
- Marketing &
- Branding • Plan and execute targeted marketing initiatives aligned with business development and revenue objectives.
- Develop high-quality company presentations, capability decks, brochures, case studies, email campaigns, thought-leadership content and other marketing collateral.
- Work with internal teams and external agencies/vendors for campaign execution.
- Develop industry-specific messaging and marketing content for the publishing and content services market.
- Support digital marketing, lead-generation and account-based marketing initiatives. 4.

Market

Intelligence &
- Strategic Research • Conduct market research, competitor analysis and industry benchmarking focused on the global publishing and content services industry.
- Identify emerging trends, customer needs, market opportunities and potential service areas.
- Prepare market intelligence reports, opportunity assessments and recommendations for leadership.
- Use AI and digital research tools such as ChatGPT, Claude, Gemini and other productivity/research platforms to improve research and business development effectiveness. 5.

Strategic

Projects &
- Cross-functional Initiatives • Drive strategic and cross-functional projects from planning through execution.
- Coordinate with Sales, Operations, Technology, Marketing, Finance and other internal functions.
- Work with external consultants, vendors, clients and industry stakeholders as required.
- Maintain project trackers, dashboards, action plans and management reports.
- Ensure timely execution of strategic initiatives and business development priorities.

📌 Senior Manager_Business Development Strategic Initiatives (Noida)
🏢 Thomson Digital
📍 Noida