Key Responsibilities

- Achieve assigned monthly sales targets and drive primary and secondary sales.

- Manage regular coverage of assigned Modern Trade outlets.

- Ensure on-shelf availability, product visibility, merchandising and planogram compliance.

- Monitor stock levels and coordinate timely replenishment with distributors.

- Execute trade promotions, consumer schemes and in-store activations.

- Build strong relationships with store managers and retail teams.

- Conduct regular market visits and monitor competitor pricing, promotions, launches and visibility.

- Identify opportunities for new SKU listings and distribution expansion.

- Monitor distributor inventory, secondary sales, returns and ageing stock.

- Coordinate with Supply Chain, Warehouse, Finance, Marketing and Distributor teams.





- Maintain daily/weekly sales reports and outlet-wise/SKU-wise performance data.

- Provide regular market feedback and updates to the reporting manager.

Key Performance Indicators (KPIs)

- Monthly sales target achievement

- Primary & secondary sales growth

- Outlet coverage and distribution expansion

- Recent SKU listings

- On-Shelf Availability

- Merchandising and visibility compliance

- Promotional execution

- Distributor performance

- Stock availability and ageing control

- Market share and sales growth

- Collection and outstanding management

Candidates only from FMCG / Packaged Foods / Beverages / Consumer Goods background are welcome to apply.

📌 Sales Officer- Modern Trade (Mumbai)
🏢 Euro India Fresh Foods
📍 Mumbai