A Sales Manager for a medical device distributor handling world-class brands like Mindray, Breas, Löwenstein, and ResMed plays a critical role in driving capital equipment and homecare therapy sales. This specific portfolio bridges two distinct market segments: High-Acuity Hospital Infrastructure (Operation Theatre &

- Intensive Care Units) and Chronic Home Respiratory Care (Sleep Apnea &
- Home Ventilation).

The Sales

Manager is responsible for leading a specialized sales force, expanding market share across these segments, and maintaining deep clinical knowledge of all four product ecosystems. ? Job Summary The Sales Manager will lead territory development and revenue generation for premier global brands: Mindray (OT/ICU monitors, anesthesia, and ventilators), Breas &

- Löwenstein (clinical ICU ventilation, airway clearance, and polygraphy sleep diagnostics), and ResMed (premium CPAP, BiPAP, and sleep therapy products). The ideal candidate must manage a hybrid sales approach, successfully handling high-value corporate/government hospital tenders alongside a consumer-facing dealer network for homecare lines. ? Key Responsibilities1.

Portfolio Sales

Strategy &

- Execution Drive Capital Equipment Sales: Promote Mindray OT/ICU set-ups (such as the BeneVision series patient monitors or SV ventilators) to hospital procurement boards, CEOs, and biomedical teams.

Expand

Homecare &

- Sleep Footprint: Accelerate the sales of sleep therapy systems (like ResMed AirSense 11 and Löwenstein Prisma series) by partnering with local sleep clinics and pulmonologists. KOL &
- Clinical Relationship Management: Build technical rapport with Key Opinion Leaders (KOLs), including Anaesthetists, Intensivists, Pulmonologists, and Sleep Specialists. Tender &
- Bid Management: Lead corporate and government institutional biddings, including specification pitching, drafting documentation, and price negotiations.
- Channel &
- Dealer Network Management B2C Channel Development:



Establish and manage a solid retail and dealer network for patient-purchased products like home CPAP, BiPAP masks, and oxygen accessories. [4, 13] Principal Relationship Management: Act as the direct liaison between the distributor and corporate teams at Mindray, Breas, Löwenstein, and ResMed to align on quarterly targets, promotional offers, and inventory forecasting. [6] 3. Team Leadership &
- Clinical Training Lead a Hybrid Sales Team: Coach, mentor, and track the daily performance of field sales reps and clinical application specialists.

Product

Demos &

- Trials: Oversee complex in-hospital demonstrations and machine trials (e.g., setting up a Breas Vivo ventilator or Löwenstein PSG system) to ensure clinical validation. ? Job Requirements Education: Bachelor’s degree in Biomedical Engineering, Biotechnology, or Life Sciences. An MBA in Marketing or International Business is highly valued.

Experience: 5 to 8+ years of sales experience in medical devices, with at least 2–3 years in a team management role overseeing ICU, OT, or Respiratory product lines .

Clinical Knowledge: Deep operational understanding of mechanical ventilation, multi-para monitoring, capnography, polysomnography (PSG), and CPAP/APAP/BiLevel titration therapies.

Existing Network: Solid, active network within the territory's corporate hospital chains, government medical colleges, pulmonologists, and sleep labs.

Travel: Willingness to travel up to 50–60% within the designated territory. ? Key Performance Indicators (KPIs) Quarterly Sales Volume: Meeting localized revenue targets for high-margin capital equipment (Mindray/Breas) and high-volume consumer lines (ResMed/Löwenstein).

Prescription Conversion Share: Percentage growth in device recommendations from targeted pulmonologists and sleep clinics.

Market Share Penetration: Number of new competitive hospital accounts broken into and successfully converted. Dead-Stock &

- Consumable Management: Ensuring efficient inventory turnover of capital units and accessories (e.g., ventilator circuits, CPAP masks) to maintain liquidity.

📌 Sales Manager (New Delhi)
🏢 ALM ElectroMed Systems and Services
📍 New Delhi