Title- Regional Adviser supporting University of Surrey (Gift city Campus)

Experience- 6+ years

Education- Educated to degree level or equivalent, preferably in the UK or Ireland

Location- Gift City/ Delhi

About University of Surrey:

The University of Surrey was established on 9 September 1966 with the grant of its Royal Charter, but its roots go back to a late 19th-century concern to provide greater access to further and higher education for the poorer inhabitants of London.

The University of Surrey is a global community of ideas and people, dedicated to life-changing education and research. With a beautiful and vibrant campus, we provide exceptional teaching and practical learning to inspire and empower our students for personal and professional success.

The University of Surrey’s partnership with GIFT City marks a bold new chapter in India's global education landscape. GIFT City offers an unparalleled environment in which to contribute meaningfully to India's ambitions for economic modernisation and human capital development.

Located in India's first international financial hub, this campus is designed to connect academic excellence with industry innovation - creating a launchpad for the next generation of leaders in technology, finance, and sustainable enterprise.

Together with GIFT City, the University is pioneering an educational ecosystem that connects talent, research, and enterprise on a global scale.

About OneStep Global:

OneStep Global, a market entry firm specialized in the higher education sector. OneStep Global helps global universities, colleges, and government organizations to land and expand across Asia, through stakeholder management and in country representation. OneStep Global has been working with some very prestigious universities and colleges across the world. The solutions vary from market development, market entry and market presence.

The Role:

The University of Surrey’s Student Recruitment team is responsible for the planning and implementation of effective recruitment strategies to build the University’s brand and profile in key regions, and for meeting ambitious student number targets. Reporting to Principal Advisor, Student Recruitment, the role holder will make a key contribution to building University’s gift city campus’s brand and reputation across regions, securing the University’s income through student enrolments, engaging with multiple recruitment channels and stakeholders, and capitalizing on business development and partnership opportunities.

The new post will help to set and achieve challenging recruitment targets for the region and will be responsible for developing and delivering the associated recruitment strategy and tactics. The role holder will work closely with colleagues across the wider Marketing, Recruitment,



Admissions and Compliance teams with respect to responsible student recruitment and agent management. In addition, the post holder will also work closely with marketing colleagues to assist with profile raising and publicity activity for the region; be responsible for budget management; and co-ordinate in-country visits for academic and professional services colleagues as appropriate.

It is intended that this post will also include line management and supervision of recruitment advisor elsewhere in the region in line with the University’s current and future global engagement ambitions.

This is a front-facing role that requires excellent interpersonal skills, a strong aptitude for management (both self and other) and experience of working strategically within an international environment. The post holder will be required to undertake significant travel across India and, on occasion, may be asked to assist with activity across the other region. The post holder will be based in India, with the accurate location to be decided depending on the location of the preferred candidate.

Key responsibilities:

· Be responsible for the design and delivery of effective recruitment market plans and strategies to maximise student and revenue growth from region.

· Carry out the day-to-day activity required to realize the objectives of this marketing and recruitment strategy: attending exhibitions, undertaking school and college visits, visiting agencies, scoping potential university partners etc.

· Develop and maintain positive working relationships with key external stakeholders in the region: education agents, school and college counsellors, government bodies, accreditation bodies, alumni, etc.

· Develop and maintain positive working relationships with key internal stakeholders at the University.

· The incumbent will work closely with the University’s existing agent network developing and maintaining these relationships whilst building new agent’s partnerships across the region.

· The incumbent will attend education fairs and recruitment events across the region and the Subcontinent to meet and advise prospective students and offer-holders on a range of matters including programs, entry requirements and application processes.

· Organize and support recruitment-focused events by booking venue(s), sending invitations, attending events across the region etc.

· Event Management – Organising and supporting agent workshops, recruitment events with schools, alumni and other stakeholders,



University visits in the region and across the region.

· Support promotional campaigns such as promotion of scholarships to offer-holders through creation and distribution of materials to relevant stakeholders.

· Conduct market research by gathering contact information for high school counsellors and competitor institution entry requirements from the region. Source, analyse and provide region wise market intelligence.

· Develop business cases and budget plans for forthcoming years, including requirements for expenditure, partnerships and staffing requirements.

· Manage regional budgets and track expenditure in line with agreed budgets with a focus on impact and return on investment.

· Lead, manage and develop team members based in the region.

· Be responsible for planning own travel schedule and the travel schedule of visiting colleagues as appropriate.

· Participate in the activities of the wider Directorate and carry out other duties or project work as directed by the Head of International Student Recruitment from the university.

Person Specification:

- Educated to Master’s degree level or equivalent, preferably from UK or Ireland
- Understand the opportunities and challenges affecting the higher education market
- Demonstrable (5+ years) student recruitment experience of working in India
- Proven experience of planning and implementing effective recruitment and conversion plans to maximize student growth from priority markets
- Experience in managing an extensive agent network for student recruitment purposes
- Understand the importance of service delivery and show a willingness to work with colleagues across the institution to collectively work towards the strategic goals of the University.
- Highly developed written and oral communication and presentation skills, including use of digital and social media for business purposes
- Strong organizational skills and the ability to prioritize demanding workloads and meet deadlines in a pressurized environment
- Willingness to adopt a flexible working approach by working unsocial hours, weekends, or occasional public holidays when required
- Ability to undertake business-related travel in market on an unrestricted basis (indicative 20 weeks per year), and undertake visits to UK for training purposes
- Excellent interpersonal skills with the ability to interact effectively, tactfully and diplomatically with a wide range of external and internal stakeholders.

Start Date:

Immediate, though will honor any notice period for the right candidate.

NOTE:

OneStep Global is an equal opportunities employer and is committed to the employment policies, procedures and practices which do not discriminate on grounds such as gender, marital status, family status, age, disability, race, religious belief, sexual orientation.

📌 Regional Adviser supporting University of Surrey (Gift city Campus) (Gurugram)
🏢 OneStep Global
📍 Gurugram