About BabyBillion

BabyBillion is India’s No. 1 kids’ learning app for children aged 2–9.

We create safe, ad-free and age-appropriate content across stories, rhymes, learning, good habits and everyday skills. With more than 2 million installs, we are now building the content and product systems required for our next phase of growth.

The Role

We are looking for a Product Analyst focused on Content Operations who will own the journey of content from our internal library to the live BabyBillion app.

Every video a child sees passes through the systems you will manage. You will ensure content is correctly uploaded, tagged, organized and visible inside the app while also helping us improve the CMS and backend workflows behind it.

This is not a basic content-uploading role. It combines content operations, product thinking, CMS ownership, quality assurance and analytics.

Key Responsibilities

- Manage content uploading and publishing through BabyBillion’s CMS.
- Maintain accurate titles, thumbnails, categories, languages, age groups, tags and descriptions.
- Map videos to the correct playlists, collections and homepage sections.
- Track content from Approved → Uploaded → Tagged → Live → Verified.
- Regularly audit the app for broken videos, duplicates, incorrect tags and display issues.
- Ensure CMS information accurately matches what users see inside the app.
- Identify CMS problems and convert them into clear requirements for Product and Engineering.
- Test new CMS features and help improve backend workflows.
- Maintain content trackers, publishing calendars and library databases.
- Analyse performance across videos, categories and playlists.
- Identify content gaps and videos receiving low visibility because of incorrect placement.




- Build processes and automation that make content operations faster and more accurate.

Who Should Apply

- 1–4 years of experience in Product Operations, Content Operations, CMS Management, Catalog Operations or a similar role.
- Experience working with a consumer app, OTT platform, edtech company or digital content library.
- Strong attention to detail and comfort managing large volumes of content.
- Experience working extensively with CMS platforms, spreadsheets and backend tools.
- Basic understanding of product metrics and content performance.
- Strong execution, documentation and problem-solving skills.
- Ability to coordinate with Content, Product, Engineering and QA teams.
- Comfortable taking independent ownership in a rapid-moving environment.

Good to Have

- Experience with video content, kids’ content, YouTube or short-form platforms.
- Familiarity with Amplitude, Mixpanel, Firebase, SQL or dashboarding tools.
- Experience testing CMS or backend product features.
- Experience using AI tools for metadata, tagging or content workflows.

What Success Looks Like

- Content is uploaded and published on time.
- Every video has accurate metadata and correct placement.
- The CMS and live app remain completely aligned.
- Broken, duplicated or incorrectly mapped content is identified quickly.
- Product and Content teams have clear visibility into the publishing pipeline.
- The system can scale to thousands of videos without becoming chaotic.

Why BabyBillion?

This role sits at the intersection of Content, Product and Technology.

You will not simply upload videos. You will own the system that determines how BabyBillion’s content reaches and gets discovered by millions of children and parents.

To apply, send your resume with your current city, experience, current and expected CTC, notice period and one content or CMS workflow you have independently managed.

📌 Product Analyst (Bengaluru)
🏢 BabyBillion
📍 Bengaluru