This is a full time, on-site Performance Marketing Specialist role based in Bengaluru. The specialist will plan, execute, and optimize digital campaigns across channels such as paid search, social media, app install networks, and display to drive user acquisition and engagement. Daily responsibilities include managing budgets, monitoring performance metrics, running A/B tests on creatives and landing pages, and refining audience targeting to improve ROI.

The role involves close collaboration with product, design, and content teams to align messaging, ensure cohesive campaign execution, and support key launches and growth initiatives. The specialist will also analyze funnel performance, prepare regular reports, and recommend data-driven strategies to scale Trainerax’s presence among fitness professionals and clients.

Qualifications

3-5 years of experience in marketing

Performance marketing and growth skills, including experience with paid search, paid social, app install campaigns, and conversion optimization.

Analytics and measurement capabilities, such as proficiency with tools like Google Analytics, Meta Ads Manager (facebook, Youtube,



Instagram ,Linkedin), attribution platforms, and A/B testing frameworks.

Campaign planning and execution skills, including audience segmentation, media planning, creative briefing, and landing page optimization.

Marketing strategy and collaboration skills, including stakeholder communication, cross-functional coordination, and aligning performance campaigns with brand and product goals.

Strong quantitative and problem-solving skills with the ability to interpret data, identify trends, and translate insights into actionable recommendations.

Experience in consumer tech, health, fitness, or SaaS products is highly beneficial.

Bachelor’s degree in Marketing, Business, Analytics, or a related field, or equivalent practical experience.

Ability to work on-site in Bengaluru, adapt in a fast-paced environment, and maintain a test-and-learn mindset.

Pay: ₹400,000.00 - ₹500,000.00 per year

Education

- Bachelor's (Preferred)

Experience:
- Marketing : 3 years (Required)

Work Location: In person

📌 Performance Marketing Specialist (Bengaluru)
🏢 Trainerax
📍 Bengaluru