- Location: Remote
- Experience: min 4+ years
- About the role: We’re looking for a top-tier, hands-on performance marketer with deep expertise in Meta or Google Ads (ideally both) to manage growth for DTC brands in the US/UK. This is a senior role. At least one meaningful in-house stint with an established consumer brand is mandatory.
- What You'll Own
1. Paid Media: Plan, execute and scale Meta/Google campaigns across PMax, Search, Shopping, YouTube, etc.
2. Tracking & MarTech: Pixel, CAPI, Enhanced Conversions, GA4 and S2S tracking.
3. Attribution: First/last click, incrementality and multi-touch measurement; Triple Whale experience preferred.
4. Growth Analytics: Turn cross-platform data into actionable budget and growth decisions. 5. Involved in creative planning & CRO: Analyze creatives, messaging and funnels; work with teams on testing and optimization.
- Must Have
1.
4+ years in performance/growth marketing.
2. At least 1 in-house brand experience; non-negotiable.
3. Preferably a unicorn, scaled consumer-tech company, or ₹50 Cr+ DTC brand.
4. Profiles with only small-agency/client experience and no established brand experience could not be considered.
- What's in for you?
1. Shopify, klaviyo, Triple Whale, TikTok Ads, app marketing and US/UK DTC experience with fast growth trajectory and ownership.
2. Work with high-growth US/UK DTC brands, with strategic ownership across media, data, MarTech and growth.
3. Remote, versatile and competitive compensation. How to apply DM your profile or email
[email protected]. Subject: “Performance Marketing Specialist – DTC”
📌 Performance Marketing Specialist/ Manager – Meta/Google (India)
🏢 Bagel Ai
📍 India