Tagore Town, Prayagraj full time
Posted on : 10 Jun 2026
– Performance Marketer
Company: Major Kalshi Classes Pvt. Ltd. Location: Prayagraj, Uttar Pradesh
Department: Digital Marketing
Industry: Education / EdTech
Employment Type: Full-Time
Experience Required: Minimum 1 Year
Job Summary:
Major Kalshi Classes Pvt. Ltd. is looking for a data-driven and result-oriented Performance Marketer to drive lead generation, student acquisitions, and business growth through paid digital marketing campaigns. The ideal candidate should have hands-on experience managing performance marketing campaigns across multiple digital platforms and a solid understanding of campaign optimization and ROI analysis.
Key Responsibilities:
- Plan, execute, and optimize paid marketing campaigns across Google Ads, Meta Ads (Facebook & Instagram), and other digital platforms.
- Generate quality leads and improve conversion rates for admissions and enrollments.
- Monitor campaign performance and optimize campaigns to achieve target KPIs.
- Conduct audience research, competitor analysis, and A/B testing.
- Manage campaign budgets and maximize return on ad spend (ROAS).
- Track and analyze key performance metrics such as CPL, CAC, CTR, Conversion Rate, and ROI.
- Collaborate with content, design, and sales teams to improve campaign effectiveness.
- Prepare weekly and monthly performance reports with actionable insights.
- Stay updated with the latest digital marketing trends, tools, and platform updates.
Required Skills:
- Minimum 1 year of experience in Performance Marketing or Digital Advertising.
- Hands-on experience with Google Ads and Meta Ads Manager.
- Strong understanding of Lead Generation, Conversion Optimization, and Funnel Management.
- Knowledge of Google Analytics, Google Tag Manager, and tracking tools.
- Experience with audience targeting, remarketing, and campaign optimization.
- Strong analytical and problem-solving skills.
- Ability to manage multiple campaigns simultaneously and meet performance targets.
Preferred Qualifications:
- Experience in the Education or EdTech industry.
- Google Ads and Meta Blueprint certifications will be an added advantage.
- Knowledge of landing page optimization and marketing automation tools.
- Bachelor's degree in Marketing, Business, or a related field.
Why Join Us?
- Opportunity to work with a rapidly growing EdTech organization.
- Exposure to high-budget digital marketing campaigns.
- Performance-driven and collaborative work culture.
- Career growth opportunities in Digital Marketing and Growth Marketing.
How to Apply:
Email:
[email protected]
Contact: (phone hidden)
Interested candidates may share their updated resume along with details of the campaigns they have managed and key performance achievements.
📌 Performance Marketer (Prayagraj)
🏢 Major Kalshi Classes
📍 Prayagraj