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About Pixelo:

As a new age B2B demand generation and product company, we specialize in accelerating sales for our clients through cutting-edge marketing strategies. At Pixelo, we take pride in our team's expertise in growth marketing and go-to-market capabilities. With a dedication to staying ahead of industry trends, we deliver exceptional results customized to meet the individual needs of each client.

About the Role

As a Paid Marketing Specialist, you will work closely with the GTM and demand generation teams to plan and execute high-intent, performance-driven campaigns across platforms like Google and LinkedIn.

Your focus will be on generating qualified leads (MQLs/SQLs) and contributing directly to building a predictable revenue engine for our clients.

Responsibilities:

- Plan, execute, and optimize paid campaigns across Google Ads and LinkedIn (Search, Display, ABM, Retargeting)
- Build and scale Account-Based Marketing (ABM) campaigns targeting high-value B2B accounts




- Align closely with sales and outbound teams to ensure high-quality, conversion-ready leads
- Monitor and optimize campaigns based on CPL, CAC, ROI, and MQL → SQL conversion metrics
- Drive continuous A/B testing across creatives, messaging, and landing pages
- Collaborate with content and design teams to create high-performing campaign assets
- Manage retargeting and full-funnel campaigns to improve conversion rates
- Track and report performance using Google Analytics, CRM tools, and dashboards
- Stay updated with trends in B2B paid media, AI-driven marketing, and performance optimization

Qualification:

- 4–6 years of experience in B2B Paid Marketing / Performance Marketing
- Hands-on expertise in Google Ads and LinkedIn Campaign Manager
- Strong understanding of B2B funnels, lead generation, and pipeline metrics
- Experience working with SaaS / IT / B2B service environments (preferred)
- Strong analytical mindset with ability to interpret data and optimize for ROI
- Effective communication and collaboration skills across cross-functional teams

Contact Information: [email protected]

📌 Paid Marketing SpecialistB SaaS) (Navi Mumbai)
🏢 Pixelo Digital
📍 Navi Mumbai