Operations Manager – Healthcare Digital Marketing & Medical Tourism The Operations Manager role is a full-time, on-site position based in Mumbai. The role oversees day-to-day agency operations, including resource planning, project workflows, and cross-functional coordination among account management, creative, performance marketing, technology, international patient services, and medical tourism teams .

The Operations Manager will ensure seamless execution of digital marketing campaigns, healthcare projects, and medical tourism operations , including coordination between international patients, hospitals, doctors, internal teams, channel partners, and other stakeholders. The role will monitor timelines, budgets, service quality, patient coordination workflows, and compliance requirements to ensure that campaigns, deliverables, and patient journeys meet organizational and client expectations.

Responsibilities include optimizing operational processes, managing vendor and hospital/medical tourism partner relationships, tracking operational KPIs, coordinating international patient inquiries and treatment journeys, supporting leadership in capacity planning and risk management, and ensuring effective handoffs between marketing, lead generation, patient coordination, and hospital teams.

The role also involves building a collaborative team culture, developing and refining SOPs for agency and medical tourism operations , improving patient and partner coordination processes, and driving continuous operational improvement across the organization.

Key Responsibilities

- Oversee day-to-day operations across digital marketing, healthcare marketing, technology, and medical tourism functions.
- Plan and allocate resources across account management, SEO, performance marketing, social media, creative, web development, content, and patient coordination teams.
- Coordinate international patient journeys , from initial inquiry and medical report collection through hospital matching, treatment coordination, travel support, admission, and post-treatment follow-up.
- Coordinate with hospitals, doctors, international patient departments, medical tourism facilitators, channel partners,



and other healthcare stakeholders.
- Establish clear workflows for lead qualification, medical report assessment, hospital/doctor matching, cost estimation, patient communication, appointment scheduling, and treatment coordination .
- Ensure timely and accurate handover of qualified international patient leads to the appropriate hospital, doctor, or medical coordinator.
- Track patient inquiries, conversion stages, response times, treatment status, and partner performance through operational dashboards and CRM systems.
- Monitor project timelines, budgets, deliverables, quality standards, and service-level agreements.
- Develop and implement SOPs for agency operations, client servicing, international patient coordination, and partner management.
- Identify operational bottlenecks and implement process improvements to increase efficiency, productivity, and conversion.
- Manage relationships with external vendors, hospital partners, medical tourism partners, consultants, and service providers.
- Track operational KPIs including lead response time, lead-to-consultation conversion, patient conversion, project turnaround time, resource utilization, client satisfaction, and partner performance.
- Work closely with leadership on capacity planning, forecasting, operational budgets, risk management, and business continuity.
- Ensure healthcare and medical tourism workflows are handled with appropriate patient confidentiality, data protection, regulatory awareness, and compliance standards .
- Facilitate cross-functional communication and resolve operational conflicts between teams, clients, hospitals, partners, and other stakeholders.
- Conduct regular operational reviews and provide management with actionable insights and performance reports.
- Build a collaborative, accountable,



and performance-driven team culture.
- Drive continuous improvement across both agency delivery and medical tourism operations .

Qualifications
- Strong operations and project management skills, including workflow design, capacity planning, process optimization, and team coordination.
- Experience coordinating cross-functional teams in a digital marketing agency, healthcare organization, medical tourism company, hospital, or consulting environment .
- Practical understanding of medical tourism operations and international patient coordination , including hospital coordination, patient inquiries, medical documentation, appointments, treatment planning, and patient journey management.
- Ability to coordinate with international patients, hospitals, doctors, channel partners, and other healthcare stakeholders.
- Ability to manage budgets, timelines, operational KPIs, and performance metrics, with proficiency in project management, CRM, and reporting tools.
- Knowledge of digital marketing agency operations, including web development, SEO, content, social media, performance marketing, and campaign delivery cycles.
- Comfort with data analysis and operational dashboards to identify bottlenecks, improve productivity, and drive continuous improvement.
- Robust understanding of international patient acquisition, lead management, hospital conversion, and medical tourism workflows is highly desirable.
- Excellent communication, stakeholder management, negotiation, and conflict-resolution skills, with a collaborative leadership style.
- Understanding of healthcare industry dynamics, patient-centric services, medical tourism, and compliance-sensitive workflows.
- Bachelor’s degree in business, management, healthcare administration, hospital administration, or a related field; advanced qualifications are an advantage.
- Prior experience in an Operations Manager, Medical Tourism Operations Manager, International Patient Services Manager, Project Manager, or similar leadership role within a digital agency, healthcare organization, hospital, medical tourism company, or consulting environment.

📌 Operations Manager- Clients (Mumbai)
🏢 Healthus.ai-Healthcare Digital Growth Marketing Agency.
📍 Mumbai