About The Company

Opvia.in is a leading organization in the apparel and textile distribution industry, dedicated to providing high-quality yarns, fabrics, and garments to a diverse network of retailers and manufacturers. With a strong presence across key markets, Opvia.in prides itself on its commitment to excellence, innovation, and customer satisfaction. Our company continuously strives to expand its reach and strengthen its distributor network, ensuring that our products meet the evolving needs of the textile and apparel sectors.

We foster a collaborative and dynamic work environment that encourages growth, learning, and professional development for our team members.

About The Role

We are seeking a proactive and results-driven Marketing Executive to join our team at Opvia.in. This role is pivotal in expanding and managing our distributor network within the apparel and textile industry in Kolkata. The ideal candidate will be responsible for onboarding new distributors, driving sales growth, maintaining strong relationships with retailers and channel partners, and executing local marketing initiatives.

This is a field-based position requiring frequent market visits and a deep understanding of textile and apparel markets, distributor networks, and sales strategies.

The Marketing

Executive will play a key role in achieving sales targets, enhancing market presence, and supporting the company's expansion plans.

Qualifications The ideal candidate should possess a Bachelor’s degree in Marketing, Business Administration, Commerce, or a related field. Prior experience in the apparel, textile, yarn, fabric, or garment distribution industry is mandatory, with a proven track record of managing distributor relationships and driving sales. A robust understanding of textile markets, sales channels,



and retail networks is essential.

Candidates with experience in distributor onboarding, channel sales, and business development will be preferred. Excellent communication, negotiation, and relationship-management skills are required, along with the ability to work independently and manage assigned markets effectively. Basic proficiency in MS Excel and sales reporting is expected.

Additionally, owning a two-wheeler and possessing a valid driving license will be advantageous for market visits and field activities.

Responsibilities

- Identify, approach, and onboard new distributors in assigned markets to expand the company’s reach.
- Build and nurture strong relationships with distributors, retailers, and other channel partners to foster long-term collaborations.
- Achieve monthly and quarterly sales targets through strategic planning and active engagement.
- Encourage distributors to increase order volumes and expand their retailer coverage, ensuring consistent growth.
- Conduct regular market visits to distributors, wholesalers, retailers, and garment manufacturers to monitor operations and gather feedback.
- Coordinate retail marketing activities, including product displays, local promotions, branding initiatives, and dealer schemes to boost visibility and sales.
- Monitor product availability, stock movement, sales performance, and retailer feedback to optimize inventory and sales strategies.




- Follow up with distributors to ensure the timely collection of outstanding payments, maintaining healthy cash flows.
- Maintain accurate records of sales, orders, collections, market visits, and distributor activities for reporting and analysis.
- Stay informed about competitor products, pricing, promotions, and market trends to identify opportunities and threats.
- Share regular sales, collection, and market insights with the management team for strategic decision-making.
- Coordinate with internal teams such as sales, accounts, dispatch, and operations to ensure seamless order processing and quick resolution of distributor concerns.
- Support the launch of new products and assist in expanding into new textile and apparel markets to drive growth.

Benefits Opvia.in offers a competitive monthly salary commensurate with experience and performance, along with performance-linked incentives and growth opportunities. The role provides hands-on experience in distributor management, textile sales, retail marketing, and market expansion. Employees will have the opportunity to work in a dynamic environment with ownership of assigned markets, gaining valuable insights into the textile and apparel industry. We also provide a supportive work environment that encourages professional development and career advancement.

Equal Opportunity

Opvia.in is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, gender, age, sexual orientation, disability, or any other protected characteristic. All qualified candidates will be considered for employment based on merit and experience, and we are dedicated to providing a fair and equitable hiring process.

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