Role Overview

We are looking for a proactive, creative and research-oriented Marketing & Communications Assistant Intern to support day-to-day marketing and communications activities. The role offers hands-on exposure across content creation, social media management, market research, competitor research, campaign execution, creative development, video content, reporting and marketing operations. The ideal candidate should be curious about B2B marketing, technology marketing, SaaS, digital communications and social media, and comfortable using AI and digital tools to work efficiently.

Key Responsibilities

Content & Social Media

● Assist with planning and executing social media content.

● Support LinkedIn content creation, scheduling and publishing.

● Research relevant topics, trends and industry developments.

● Prepare captions, posts, polls, carousels and other social media formats.

● Maintain and update content calendars.

● Monitor engagement and content performance.

● Track competitors and relevant industry players on LinkedIn.

● Identify relevant topics, conversations and content opportunities.

Marketing Research & Competitor Intelligence

● Conduct research on target industries, markets, companies and prospects.

● Research competitors, including their positioning, products, messaging and social media activity.

● Gather information for marketing campaigns, presentations, newsletters and product marketing initiatives.

● Research industry trends across technology, SaaS, AI, Pharma, Chemicals, Aerospace, Manufacturing, R&D; and Enterprise Software .

● Organise research findings into explicit and actionable summaries.

Content & Copywriting

Assist in preparing first drafts for:

● LinkedIn posts

● Blogs and articles

● Newsletters

● Website content

● Product marketing content





● Event communications

● Email campaigns

● Case studies

● Brochures and marketing collateral

● Proofread and quality-check marketing content before publication.

● Adapt existing content into different formats and channels.

● Ensure content follows established tone, messaging and brand guidelines.

Canva & Creative Support

● Create basic marketing creatives using Canva.

● Assist with LinkedIn banners, social media posts, carousels, event creatives and promotional materials.

● Resize and adapt existing designs for different platforms.

● Make minor design corrections and revisions based on feedback.

● Maintain consistency across fonts, colours and visual identity. Advanced graphic design is not mandatory; however, a good eye for layout, typography and visual communication is expected.

Video & Reels Support

● Assist in creating and editing short-form marketing videos and reels.

● Perform basic video editing, including trimming, sequencing, subtitles and text overlays.

● Repurpose existing video footage into social media formats.

● Assist with event videos, product videos, employee content and promotional videos.

● Keep up with current short-form video and LinkedIn content formats. Knowledge of CapCut, Canva Video, Adobe Premiere Pro or similar platforms will be an advantage.

AI-Assisted Marketing

● Use AI tools for research, brainstorming and content ideation.





● Generate initial content drafts and variations using AI.

● Repurpose long-form content into social media formats.

● Use AI for summarisation, competitor research and information organisation.

● Improve content quality through effective prompting and editing.

● Fact-check and refine AI-generated outputs before publication. Experience with ChatGPT, Gemini, Perplexity, Claude or similar AI platforms is desirable. Marketing Operations & Reporting

● Maintain marketing trackers and content calendars.

● Assist in collecting weekly/monthly social media performance data.

● Prepare basic marketing reports and performance summaries.

●Track content published across different channels.

● Maintain organised folders, assets and marketing documentation.

● Assist with campaign coordination, deadlines and follow-ups.

● Support day-to-day marketing and operational activities. Events & Campaign Support

● Assist with marketing activities surrounding exhibitions, webinars, conferences and corporate events.

● Support pre-event, during-event and post-event communications.

● Research event attendees, speakers, companies and relevant prospects.

● Assist with event-related social media content and creative assets.

● Help coordinate marketing materials and promotional requirements.

Educational Background

Candidates pursuing or having completed a degree/diploma in:

● Marketing

● Mass Communication

● Communications

● Journalism

● Digital Marketing

● Business Management

● Media Studies

● Advertising

● A related field Freshers are welcome to apply.

Prior internship or project experience in marketing, social media, content or communications will be an advantage.

📌 Marketing Communications Intern (Newtown)
🏢 Inceptial Technologies
📍 Newtown