Lead Generation & Key Account Executive

Company: Hypeeview

Department: Business Development / Client Success

Employment Type: Full-Time

About the Role

Hypeeview is looking for a Lead Generation & Key Account Executive who can manage B2B outbound campaigns while also taking ownership of assigned client accounts.

You will be responsible for identifying the right prospects, building targeted databases, executing personalized outreach, generating qualified meetings, managing client communication, and continuously improving campaign performance.

This is a results-driven role where success is measured by the quality of opportunities generated and the overall performance of client accounts.

Key Responsibilities

Lead Generation & Prospecting

- Research target companies and decision-makers based on client ICPs.
- Build and maintain accurate, high-quality prospect databases.
- Identify relevant industries, companies, personas, and buying signals.
- Use LinkedIn Sales Navigator, Apollo.io, ZoomInfo, Crunchbase, and other prospecting tools for account and contact research.
- Verify and enrich prospect information before campaigns are launched.
- Maintain clean and organized prospect and campaign data.

Outreach & Campaign Management
- Execute personalized B2B outreach through LinkedIn and email.
- Write and personalize messages according to the prospect's company, role, industry, and potential pain points.
- Build and manage email sequences using platforms such as Instantly and Lemlist.
- Manage follow-ups and nurture interested prospects.
- Qualify positive responses and book relevant meetings for clients.
- Conduct A/B testing across messaging, subject lines, ICPs, offers, and sequences.
- Monitor email deliverability and campaign health.
- Continuously optimize campaigns based on performance data.

Tools & Platforms Candidates should have hands-on experience with or a strong understanding of:
- Apollo.io prospecting, contact data, enrichment, and list building
- ZoomInfo – company intelligence and decision-maker research
- LinkedIn Sales Navigator (SN)



– account research and targeted prospecting
- Instantly – cold email campaigns, sequences, and performance tracking
- Lemlist – personalized outbound campaigns and automation
- HubSpot or similar CRM platforms – lead, pipeline, and activity management

Experience with tools such as Clay, Smartlead, Saleshandy, Expandi, PhantomBuster, Crunchbase, or similar GTM platforms will be an advantage.

Key Account Management

- Take ownership of assigned Hypeeview client accounts.
- Understand each client's business, ICP, positioning, services, and campaign objectives.
- Act as a key point of contact for assigned clients.
- Coordinate campaign execution with the internal lead-generation team.
- Conduct regular client communication and campaign reviews.
- Prepare and share weekly performance reports.
- Ensure client deliverables and meeting-generation targets are being achieved.
- Collect client feedback and translate it into targeting, messaging, and campaign improvements.
- Identify campaign challenges early and proactively work toward solutions.
- Build strong client relationships to support client satisfaction, retention, and account growth.

Campaign Performance & Reporting The candidate will be expected to track and understand metrics such as:
- Outreach volume
- Email deliverability
- Open rates
- Reply rates
- Positive response rates
- LinkedIn acceptance/reply rates
- Qualified meetings booked
- Meeting-to-opportunity conversion
- Campaign and account performance

The objective isn't simply to increase outreach volume—it is to continuously identify which ICP, messaging, channel, and campaign strategy generates the strongest qualified opportunities.





Requirements

- 1–4 years of experience in B2B lead generation, SDR/BDR, business development, or key account management.
- Hands-on experience with tools such as Apollo.io, ZoomInfo, LinkedIn Sales Navigator, Instantly, and Lemlist.
- Experience generating leads for international markets such as the US, UK, Europe, APAC, or Middle East is preferred.
- Strong prospect research and database-building skills.
- Understanding of ICP development and B2B buyer personas.
- Excellent written and spoken English.
- Ability to create personalized B2B outreach rather than relying solely on generic templates.
- Comfortable communicating directly with clients and senior stakeholders.
- Robust ownership, organization, and follow-through.
- Analytical mindset and ability to understand campaign data.
- Target-oriented and comfortable working toward monthly meeting-generation goals.

Key KPIs Performance will primarily be measured on:
- Qualified meetings generated
- Positive response and conversion rates
- Quality and accuracy of prospect databases
- Quality of outreach and personalization
- Email deliverability and campaign performance
- Achievement of monthly client targets
- Client satisfaction and retention
- Timely campaign execution
- Accuracy and quality of reporting

Ideal Candidate We're looking for someone who understands that lead generation is more than building lists and sending emails.

You should be able to research a market, identify the right accounts and decision-makers, use tools such as Apollo.io, ZoomInfo, LinkedIn Sales Navigator, Lemlist, and Instantly, create personalized campaigns, analyze the results, and continuously improve performance.

At the same time, you should be confident enough to own client accounts, communicate with clients, understand their expectations, manage campaign delivery, and take responsibility for results.

The ideal person combines the mindset of a Lead Generation Specialist with the ownership of a Key Account Manager.

📌 Lead Generation Specialist (Gurugram)
🏢 HypeeView
📍 Gurugram