Key Accounts Manager- Apollo & Non-Apollo Hospital

Position

Key Accounts Manager Executive/Sr. Executive

Reporting to

Administratively and functionally reporting to Business Development Manager (BDM)

Education Qualification

Minimum bachelor’s degree in any discipline, master’s degree in business management is a added advantage

Experience

Minimum 4 -10 years of experience in Sales / Marketing / Business Development/ Relationship Management/ Field Sales in Health care/ Medical Equipment/ Pharma/ Retail/ Related industry

Skills

Excellent skills in - Communication, Presentation, Negotiation, Pricing, Relationship Management, Sales forecasting, Market Survey, Product promotion, Account Management

Responsibilities

Responsible / Achieve for

1. Revenue Target – Generate business Revenue volume in each business account/ Entity/Principle/ Group/ Segment/ Market thru business solution offering.
2. Lead Generation – Identify potential Business opportunity, formulate creative solutions to enhance account performance, implement thru suitable business tie-up, Develop multiple contact techniques/ Tech tools, promote suitable product and services thereby generate leads.
3. Business Tie up – Sign up with consultants/ Nurses/ Healthcare Experts in given hospital/ Retail market/ Territory/ Corporate / Agencies to refer customers for our Product and Services.
4.



Account Engagement- Continuously meet/ interact with business Stake holders/ Department HOD/ KOL, improve level of inter dependence, Maintain smooth business transactions.
5. Relationship Management- Develop good Business relationship with all stakeholders within the Hospital/ TPI/ Consultants/ Department Heads/ Nursing Team/ Intermediaries.
6. Account Analysis- Collate Key data and information about account, interpret Analyse the trend, identify gap in strength and weakness, explore solutions to fill the gap.
7. Complaint Handling- Raise service request for any complaints from Account/ Entity/ Stakeholder, Service provider.
8. Market Survey- Keep tracking developments in markets/ competitors practice, Report back to office.
9. Trade Promotion- Initiate marketing activities BTL, participate in trade promotional shows, Arrange CME/ CNE/ Round table meetings.
10. Marketing- Execute marketing strategy in given market- Sales Campaign, thru digital tools etc..
11. Data Entry- Enter/ Register all required information about sales, customer, Business Transactions in prescribed format/ Software..

Key Deliverables Revenue Target, Number of Leads, Product Launching, KOL Acquisition, Customer Satisfaction- Thru TAT, SLAs, Timeline, Quality scores, overall scores.

📌 Key Accounts Manager (Bengaluru)
🏢 Apollo HomeCare
📍 Bengaluru