We are looking for a Junior Digital Marketing Executive with 1–3+ years of experience to join our real estate marketing team. The ideal candidate should have hands-on experience in digital marketing, lead generation, social media management, paid advertising, SEO, and managing third-party real estate portals.

The candidate will be responsible for promoting real estate projects, generating qualified leads, managing online property listings, improving brand visibility, and supporting the company's overall digital marketing strategy.

Key ResponsibilitiesDigital Marketing & Lead Generation

- Plan and execute digital marketing campaigns for real estate projects and properties.
- Manage Google Ads, Meta Ads, and other paid advertising campaigns.
- Generate qualified leads through paid, organic, social media, and property portal channels.
- Monitor campaign performance, including CPL, CTR, conversions, and ROI/ROAS.
- Coordinate with the sales team to track leads and improve conversion rates.

Social Media Marketing
- Manage social media platforms including Instagram, Facebook, LinkedIn, and YouTube.
- Plan and publish engaging content related to projects, properties, offers, events, and company updates.
- Coordinate with designers and content teams for creatives, videos, reels, and other marketing materials.
- Monitor social media performance and engagement.

Third-Party Real Estate Portals
- Manage and maintain property/project listings on third-party real estate portals.
- Upload and regularly update project details, property information, images, pricing, amenities, offers, and availability.
- Ensure all property listings are accurate, complete, and up to date.




- Monitor leads received through property portals and coordinate with the sales team for timely follow-up.
- Track portal-wise performance, lead volume, lead quality, and conversion.
- Coordinate with portal account managers regarding listings, campaigns, packages, and promotional activities.
- Analyze the performance of different portals and recommend suitable advertising packages or campaigns.
- Maintain regular reports for portal leads, inquiries, site visits, and conversions.

SEO & Website Management
- Implement basic SEO strategies to improve website visibility and organic traffic.
- Conduct keyword research and competitor analysis.
- Update website content, project pages, landing pages, and property information.
- Monitor website performance using tools such as Google Analytics and Google Search Console.

Reporting & Analytics
- Prepare weekly and monthly digital marketing reports.
- Track leads across different channels and maintain accurate campaign data.
- Analyze performance and suggest improvements to increase lead quality and reduce acquisition costs.
- Maintain reports for Google Ads, Meta Ads, social media, website, and third-party property portals.

Required Skills
- 1–3+ years of experience in Digital Marketing.
- Experience in Real Estate / Property Marketing is preferred.
- Hands-on experience with third-party real estate/property portals.
- Good knowledge of Google Ads and Meta Ads.
- Understanding of SEO, SEM,



Social Media Marketing, Performance Marketing, and Lead Generation.
- Familiarity with Google Analytics and Google Search Console.
- Experience in lead tracking and CRM/lead-management systems.
- Robust analytical and reporting skills.
- Good communication and coordination skills.
- Ability to manage multiple campaigns and portals simultaneously.
- Good understanding of digital marketing trends and real estate customer behavior.

Preferred Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Digital marketing certification is an added advantage.
- Experience managing multiple real estate portals and property listings.
- Knowledge of Canva, Photoshop, or basic creative tools is a plus.
- Experience coordinating with external agencies, portal representatives, and vendors is an advantage.

Key Performance Indicators (KPIs)
- Qualified leads generated.
- Cost per lead (CPL).
- Lead quality and conversion rate.
- Site visits generated from digital channels.
- Portal-wise lead generation and conversion.
- Website traffic and organic growth.
- Social media engagement and growth.
- Google Ads and Meta Ads performance.
- Overall campaign ROI/ROAS.

What We Offer
- Opportunity to work on real-world real estate digital marketing campaigns.
- Exposure to multiple digital channels and leading property portals.
- Hands-on experience in performance marketing and lead generation.
- Career growth and learning opportunities.
- Collaborative and performance-driven work environment.
- Competitive salary based on experience and skills.

Pay: From ₹20,000.00 per month

Work Location: In person

📌 Jr. Digital Marketing Executive (Bengaluru)
🏢 Inspira Builders
📍 Bengaluru