We're looking for an experienced Influencer Marketing Manager to own influencer strategy and execution across our brands. You'll lead creator partnerships end-to-end sourcing, negotiation,
campaign planning, and performance tracking.
Key responsibilities:
- Build and manage the influencer pipeline across IG and YouTube
- Own campaign KPIs (CPV, engagement rate, recent-creator mix) and budgets
- Define budget allocation strategy across channels (IG / YouTube) to maximize reach and ROI
- Manage a team of executives and associates
- Negotiate commercials and manage agency relationships
Requirements:
5+ years in influencer/creator marketing, strong negotiation and analytical skills, and a track record of running high-volume creator campaigns.
📌 Influencer Marketing Manager (Gurugram)
🏢 Sort Of Digital
📍 Gurugram
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