Company Description Krishna's Herbal & Ayurveda, founded in 2007, is the flagship brand of Sandipani Healthcare Private Limited and one of India’s fastest-growing Ayurvedic wellness companies. The organization focuses on making authentic Ayurveda accessible through scientifically developed, high-quality herbal healthcare solutions that combine traditional wisdom with modern manufacturing, research, and technology.

Headquartered in Jodhpur, Rajasthan, it operates two GMP-certified facilities with strong quality control systems and scalable production, supported by a team of over 600 professionals and a wide distribution network across India and international markets. With a portfolio of more than 170 Ayurvedic and herbal products spanning wellness, nutrition, preventive healthcare, and personal care, Krishna's Herbal & Ayurveda supports holistic health and everyday well-being. The company has crossed ₹400+ Crore in Annual Recurring Revenue and continues to invest in innovation and customer trust to make Ayurveda a preferred healthcare choice worldwide.

Role Description This is a full-time remote role for an Influencer Marketing Manager. The role involves planning and executing influencer campaigns across social media platforms to build brand awareness and drive engagement for Ayurvedic and herbal wellness products.

The Influencer Marketing

Manager will identify, evaluate, and onboard relevant influencers, manage relationships, negotiate partnerships, and track performance metrics.



Day-to-day responsibilities include coordinating content calendars, briefing influencers, ensuring brand and regulatory compliance, collaborating with internal marketing, creative, and e-commerce teams, and optimizing campaigns based on data insights. The role also includes monitoring trends in digital and influencer marketing, exploring new platforms, and contributing to broader brand and community-building initiatives.

Qualifications

- Experience in influencer marketing, social media marketing, and digital campaign management, preferably in FMCG, wellness, or D2C brands.
- Strong skills in relationship management, negotiation, and stakeholder communication with influencers, agencies, and internal teams.
- Ability to use analytics tools, track campaign performance, interpret data, and make data-driven recommendations for optimization.
- Knowledge of content planning, basic creative briefing, and brand storytelling tailored for different social media channels.
- Understanding of Ayurvedic or wellness products and consumer behavior in health and personal care is an added advantage.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent relevant experience.
- Strong organizational and time-management skills, with the ability to manage multiple campaigns and deadlines in a remote setup.
- Comfort with cooperative digital tools and remote work practices, with a proactive and self-directed working style.

📌 Influencer Marketing Manager (India)
🏢 Krishna's Herbal u0026 Ayurveda
📍 India