– Head of Sales & Business Development

Position: Head – Sales & Business Development

Industry: Automotive / Auto Components

Location: Bengaluru, Karnataka

Department: Sales & Business Development

Reporting To: Managing Director / CEO

Experience: 15–20 years

Qualification: BE/B.Tech in Mechanical/Automobile/Production preferred; MBA in Sales/Marketing will be an advantage

About the Role

We are looking for an experienced and result-oriented Head of Sales & Business Development to lead the sales and business development function for our automotive/auto-component business.

The incumbent will be responsible for driving revenue and profitability, developing recent business opportunities, managing strategic OEM and Tier-1 customer relationships, strengthening existing accounts, and building a high-performing sales team.

The ideal candidate should have strong experience in the automotive/auto-component industry, an established network across OEMs and Tier-1 customers, and a proven track record of new business acquisition, customer development, and achieving sales targets.

Key ResponsibilitiesSales & Business Strategy

- Develop and execute the overall sales and business development strategy in alignment with the company’s growth objectives.
- Drive annual revenue, profitability, market-share and new-business targets.
- Develop annual sales plans, budgets, forecasts and business targets.
- Monitor sales pipeline, order book, revenue, margins and profitability.
- Identify market trends, competitor activities and emerging business opportunities.
- Develop strategies for market expansion, customer diversification and business growth.

Business Development & Customer Acquisition
- Identify and develop new customers, markets and business opportunities across the automotive ecosystem.
- Drive customer acquisition from initial enquiry/RFQ through nomination and SOP.
- Lead RFI/RFQ analysis, commercial proposals, negotiations and business acquisition.
- Ensure timely submission of quotations and commercial proposals.
- Develop strategic plans to increase business with existing customers.
- Build and maintain solid relationships with automotive OEMs,



Tier-1 and Tier-2 customers.

Key Account Management
- Manage strategic customer accounts and ensure long-term customer relationships.
- Understand customer requirements and coordinate effectively with internal teams to deliver on commitments.
- Drive customer retention, account growth and cross-selling opportunities.
- Represent the company in customer meetings, industry events and business forums.
- Resolve commercial and business-related customer issues in coordination with relevant functions.

Commercial Management
- Lead price negotiations, costing discussions and commercial settlements.
- Partner with Finance, Costing and Engineering teams to ensure commercially viable business proposals.
- Monitor business profitability and identify opportunities for margin improvement.
- Ensure timely collection of receivables in coordination with Finance.

Cross-Functional Leadership
- Work closely with Engineering, Program Management, Quality, Production, Finance and Supply Chain teams to support customer requirements and business growth.
- Ensure smooth coordination from enquiry/RFQ stage through nomination, development and SOP.
- Review customer requirements and ensure timely internal action and closure.

Team Leadership
- Build, mentor and manage a high-performing sales and business development team.
- Set clear targets, review performance and drive accountability.
- Conduct regular sales reviews and present business performance to senior management.
- Develop team capabilities in customer management, commercial negotiations and new business development.

Key Customer Exposure Candidates should preferably have experience working with one or more of the following:
- Automotive OEMs
- Tier-1 and Tier-2 automotive suppliers
- Passenger Vehicle manufacturers




- Commercial Vehicle manufacturers
- Two-Wheeler manufacturers
- EV manufacturers
- Automotive component companies

Candidate Profile
- 15–20 years of overall experience, preferably in automotive sales and business development.
- Minimum 5 years of experience in a senior sales/business development leadership role.
- Strong and established OEM/Tier-1 customer network.
- Proven track record in new business development and customer acquisition.
- Strong understanding of automotive procurement, RFQ/RFI processes and customer nomination cycles.
- Good knowledge of costing, pricing and commercial negotiations.
- Experience managing large automotive customer accounts.
- Strong business acumen and understanding of market dynamics.
- Excellent communication, presentation, negotiation and relationship-management skills.
- Proven leadership and team-management capabilities.
- Willingness to travel extensively for customer meetings and business development activities.
- Highly result-oriented, strategic and hands-on approach.

Key Performance Indicators (KPIs) Success in the role will be measured through:
- Annual sales/revenue achievement
- New business acquisition
- New customer additions
- Order booking
- Customer retention and account growth
- Gross margin and profitability
- Sales pipeline development
- RFQ-to-business conversion
- Receivables/collection performance
- Market and customer expansion
- Team performance and productivity

Ideal Candidate The ideal candidate will be a strategic yet hands-on sales leader with established relationships across the automotive ecosystem and a strong track record of growing an auto-component business through OEM/Tier-1 customer acquisition, key-account management, commercial excellence and market expansion. The candidate should combine strong industry relationships with the ability to identify new opportunities, lead complex commercial negotiations, build high-value customer partnerships and translate the company’s business strategy into sustainable revenue and profitability.

Pay: ₹1,500,000.00 - ₹2,500,000.00 per year

Work Location: In person

📌 Head of Sales -( OEM & Automotive) (Bengaluru)
🏢 NBC Elite
📍 Bengaluru