Role Overview

We are looking for a dynamic and proactive Executive – Creator & Talent Management to manage relationships with creators, influencers, and talent while supporting brand campaigns, collaborations, and content-led initiatives. The ideal candidate should understand the creator ecosystem, be comfortable communicating with talent and agencies, and have strong coordination, negotiation, and execution skills.

Key Responsibilities

- Identify and build relationships with relevant content creators, influencers, celebrities, and talent across platforms and content categories.
- Manage day-to-day communication and coordination with creators, talent managers, agencies, and brands.
- Understand campaign briefs and identify the right creators/talent based on the brand objective, audience, content style, and budget.
- Coordinate creator campaigns from briefing to execution, including deliverables, timelines, content approvals, and campaign reporting.
- Negotiate commercials, deliverables, timelines, and other campaign requirements with creators and talent representatives.
- Maintain and regularly update a database of creators, talent profiles, rates, audience demographics, and performance metrics.
- Track creator content and ensure deliverables are published as per agreed timelines and campaign guidelines.
- Work closely with internal teams such as Brand, Marketing, PR, Social Media, Content, and Production to ensure smooth campaign execution.
- Assist in developing innovative creator-led campaigns, collaborations, social media activations, and talent integrations.
- Monitor creator trends, emerging talent,



platform trends, and new opportunities within the influencer ecosystem.
- Prepare campaign reports and track key performance metrics such as reach, engagement, views, impressions, and content performance.
- Support talent-related events, shoots, appearances, interviews, and promotional activities whenever required.
- Build long-term relationships with creators and talent to develop repeat collaborations and partnerships.
- Ensure all creator deliverables and campaign requirements are aligned with contractual and brand guidelines.

Required Skills & Qualifications

- 1–3 years of experience in Creator Management, Influencer Marketing, Talent Management.
- Strong understanding of platforms such as Instagram, YouTube, Facebook, and emerging social platforms.
- Excellent communication, interpersonal, and relationship-management skills.
- Strong negotiation and coordination abilities.
- Ability to manage multiple creators/campaigns simultaneously and work within tight deadlines.
- Good understanding of social media trends, creator content, and digital culture.
- Strong organizational and follow-up skills.
- Proficiency in MS Excel/Google Sheets, PowerPoint, and basic reporting tools.
- Ability to work in a fast-paced, deadline-driven workplace.
- Passion for content, creators, entertainment, and pop culture.

Key Attributes

- Relationship builder
- Excellent communicator
- Highly organized
- Creative and solution-oriented
- Strong negotiator
- Detail-oriented
- Proactive and deadline-driven
- Strong understanding of digital and creator culture

📌 Executive - Creator & Talent Manager (Mumbai)
🏢 MNI
📍 Mumbai