29 Aug
|
Collective Artists Network
|
Chennai
29 Aug
Collective Artists Network
Chennai
About the role –
As an Endorsement Sales Specialist, you will be responsible for owning and driving celebrities and influencer endorsement revenues. This is a high-impact, high-pressure sales role requiring deep knowledge of the brand, agency, and media ecosystem, strong negotiation capabilities, and the ability to close complex, time-sensitive deals. You will act as a trusted partner to brands, agencies, and internal talent teams, translating brand objectives into compelling endorsement solutions that deliver measurable business outcomes.
Key Responsibilities –
Revenue & Business Development - Independently drive endorsement revenues for the assigned region, from prospecting to closure. Identify, pitch, and close celebrity and influencer endorsement opportunities aligned with brand objectives and talent positioning. Negotiate commercial terms, deliverables, usage rights, exclusivity clauses, and timelines to maximize value for all stakeholders.
Brand & Agency Engagement - Build and maintain strong, long-term relationships with brand marketing teams, CMOs, founders, and media/creative agencies. Demonstrate a thorough understanding of the regional brand and agency ecosystem, including category dynamics, decision-making structures, and budget cycles. Serve as the primary point of contact for all endorsement-related discussions, ensuring seamless communication and execution.
Campaign & Talent Collaboration - Work closely with internal talent, marketing, legal, and execution teams to structure endorsement deals and campaigns. Collaborate on the ideation of creative endorsement-led campaigns and activations that enhance brand relevance and cultural impact. Ensure timely approvals, contracting, and execution while managing multiple stakeholders.
Performance & Market Intelligence - Track, analyze, and report on the performance of endorsement campaigns, drawing insights to optimize future partnerships. Stay deeply informed on entertainment, pop culture, talent movements, brand investments, and market trends relevant to endorsements.
Continuously identify new monetization opportunities across talent portfolios and brand categories.
Broad KRA –
- Client Retention Strength
- Crisis Management
- Cross Sell Activation
Competencies –
- Excellent communication and presentation skills; confident engaging with senior brand and agency stakeholders.
- Highly detail-oriented, with strong command over deal structures, commercials, and contractual nuances.
- Proven negotiation skills, with the ability to balance brand expectations, talent interests, and commercial outcomes.
- Ability to work under pressure and tight deadlines in a fast-paced, high-stakes sales setting.
- Strategic thinking combined with strong execution focus and follow-through.
Ideal candidate –
- 6–10 years of experience in corporate sales, endorsement sales, media sales, or brand partnerships—preferably within media, entertainment, talent management, or marketing agencies.
- Strong understanding of the Indian brand marketing, advertising, and agency ecosystem, with regional market expertise being a must.
- Bachelor’s degree in Marketing, Business, Media, Film Studies, or a related field (preferred).
- Fluency in English and the relevant regional language(s).
- Demonstrated ability to multitask, prioritize, and close deals in a dynamic, deadline-driven environment.
✦ ABOUT COLLECTIVE
Collective Artists Network is India’s leading new media and pop culture company, operating at the intersection of talent, content, technology, and commerce. With a powerful roster of celebrities and creators, Collective connects brands, communities, and audiences through innovative storytelling, creator partnerships, and technology-driven solutions.
Its ecosystem spans talent management, influencer marketing, original content platforms, youth communities, branded content, and AI-powered creator tools.
Driven by the vision of "An Integrated Creative Community, Powering Dreams," Collective empowers talent, fosters collaboration, and creates meaningful impact while building the next generation of media, entertainment, and cultural influence. Certified a Great Place to Work in 2025.
📌 Endorsement Sales Specialist (Chennai)
🏢 Collective Artists Network
📍 Chennai