Digital Marketing Executive / Specialist

Experience: 2–4 Years only

Location: Onsite – Hyderabad

Job Summary

We are looking for a creative and result-oriented Digital Marketing professional with 2–4 years of experience in digital marketing and WordPress website development. The candidate will be responsible for managing online marketing campaigns, improving brand visibility, generating leads, and handling website updates and optimization.

Roles & Responsibilities

- Plan and execute digital marketing campaigns across SEO, SEM, social media, email marketing, and paid ads.
- Manage and optimize social media platforms to increase engagement and brand awareness.
- Handle on-page and off-page SEO activities to improve website ranking and traffic.
- Create and manage content for websites, blogs, social media, and marketing campaigns.
- Develop, maintain, and update WordPress websites including plugins, themes, and landing pages.




- Monitor website performance, analytics, and campaign reports using tools like Google Analytics and Search Console.
- Run lead generation campaigns through Google Ads, Meta Ads, and other digital channels.
- Ensure website responsiveness, speed optimization, and SEO best practices.

Required Skills
- Solid knowledge of SEO, Google Ads, Meta Ads, and social media marketing.
- Experience with WordPress website development and maintenance.
- Knowledge of Google Analytics, Search Console, and marketing tools.
- Knowledge of HTML, CSS, and website optimization.
- Excellent communication skills.
- Ability to analyze campaign performance and generate reports.

Benefits:
- Flexible schedule
- Health insurance
- Leave encashment
- Provident Fund

Work Location: In person

📌 Digital Marketing Specialist (Hyderabad)
🏢 Softify Technologies
📍 Hyderabad