29 Aug
|
LifeGuru
|
Bengaluru
29 Aug
LifeGuru
Bengaluru
About LifeGuruLifeGuru Mandir Puja Seva is bringing devotion online — making it trustworthy, simple, and accessible to 100 crore+ devotees around the world. We've built the product. Now we need someone to give it a voice, a face, and a feed worth following. Our founders have a proven track record of growing Licious by 10X and Milkbasket by 100X.
Founders: Prathamesh Dembla · Bhanu Prakash · Satyendra Singh
Why This Role Is SpecialDevotion is India's largest and most emotional category — and almost nobody is doing world-class creative work in it. Every ad you make will be seen by lakhs of devotees. Every reel you post can go viral in a category starved of great storytelling.
You won't be one designer in a 40-person brand team; you will lead the creative charter, working directly with the founders, with full ownership of how India sees LifeGuru. And you won't do it alone — a dedicated Video Editing team will work under you to bring your concepts to life at speed.
Your Mandate• Performance Marketing Creatives: Concept, create, and iterate high-converting ad creatives (statics, videos, UGC-style) for Meta, Google, and YouTube. You'll run rapid creative experiments against a ₹1 crore+/month marketing budget and directly move our CAC. Winning creative here isn't decoration — it's the growth engine.
- Social Media Creatives:
Own the content calendar and creative output for LifeGuru's Instagram, YouTube, and other handles. Reels, carousels, festival moments, temple stories — build a devotional brand people genuinely want to follow, and grow our handles the way you grew your own.
- Brand Marketing: Define and guard the LifeGuru brand — visual identity, tone of voice, storytelling. Make devotion feel contemporary, trustworthy, and beautiful across every touchpoint, from app store screenshots to festival campaigns.
Who Should ApplyRate yourself honestly. If you're a 9/10 on these, we want to hear from you:
- Hands-On Maker: You don't just 'ideate' — you shoot, edit, design, and ship. Comfortable with tools like Canva/Figma/Premiere/CapCut/AI creative tools, and fast with all of them.
- Performance Mindset: You treat creatives as experiments. You read CTRs, thumb-stop rates, and hook retention — and let data kill your darlings.
- Ready to Slog: This is not a 9-to-6 role. Festivals don't wait, trends don't wait, and neither do we. You'll operate like a founding team member within 2–3 months.
- Cultural Resonance: You get Indian devotion — its festivals, rituals, and emotions — and can translate it into content that feels authentic, never gimmicky.
📌 Creative Head (Bengaluru)
🏢 LifeGuru
📍 Bengaluru