Job Role Creative Graphic Designer – Branding, Packaging & Content

- Develop premium agricultural brands and create high-quality marketing materials aligned with international standards.
- Work directly with the management team on branding, storytelling, packaging, photography, videography, digital content, and marketing campaigns.
- Create designs that effectively communicate agricultural products to farmers, dealers, and distributors.
- Handle branding and creative projects from concept development to final production.
- Work with modern AI tools to improve creativity, productivity, and design workflow.
- Build brands through impactful visual communication rather than focusing only on routine graphic design or social media activities.

Key Responsibilities Product Branding & Packaging:

- Design premium fertilizer pouches and product labels.
- Create brochures, catalogues, leaflets, posters, exhibition materials, and dealer marketing assets.
- Develop packaging designs that reflect international quality standards.
- Maintain consistent branding across multiple product lines.
- Prepare high-quality, print-ready artwork for production.

Digital Marketing & Content Creation

- Create engaging image and video content for:

- YouTube

- WhatsApp

- Facebook

- Instagram

- Other digital platforms
- Convert field photographs and videos into attractive farmer-oriented marketing materials.
- Create short educational and promotional videos related to products and technologies.
- Develop digital campaigns for product launches and seasonal promotions.
- Create creative content that supports marketing and brand-building activities.

Photography & Video Coordination





- Coordinate with the field marketing team to collect high-quality photographs and videos.
- Guide and train field staff on capturing better photographs and videos for promotional purposes.
- Organize and maintain a digital media library for future campaigns.
- Coordinate photography and videography requirements for marketing activities.

Product Documentation

- Prepare technical data sheets.
- Create product specification sheets.
- Convert technical information into attractive and easy-to-understand marketing content.
- Organize product photographs, artwork, and marketing assets.
- Maintain digital documentation for all products.
- Ensure product-related creative and technical materials are properly organized and accessible.

AI-Assisted Creative Work

- Use AI tools to improve creativity, productivity, and workflow efficiency.
- Experiment with AI-assisted design and content-generation tools.
- Explore recent AI technologies relevant to branding, graphic design, photography, video, and marketing.
- Apply AI tools where they can improve the quality and speed of creative production.
- Experience with AI tools is an advantage but not mandatory.

Candidate Profile

- Excellent creativity and strong aesthetic sense.
- Strong understanding of branding and visual communication.
- High attention to detail.
- Ability to think beyond conventional designs.
- Ability to create premium-quality and professional visual content.
- Strong interest in branding, storytelling, packaging, photography, and videography.
- Ability to work independently and take ownership of creative projects.
- Willingness to learn new technologies and creative tools.
- Interest in experimenting with AI tools.
- Ability to produce creative work that meets professional and international-quality standards.

📌 Creative Brand Designer (Chennai)
🏢 JobTrade
📍 Chennai