Job Title: Chief Marketing Officer and General Manager Sales & Marketing - Cement Building Material Industry

Location: North East India (Field travel as required)

Seniority Level: Sr. President - Sales & Marketing

Job Overview:

We are seeking a dynamic and experienced Chief Marketing Officer (CMO) and General Manager to lead our marketing and sales initiatives in the cement/building materials industry. The ideal candidate will have over 15 years of experience in relevant roles, with a strong background in both marketing and sales leadership. This role requires a strategic thinker who can develop and execute comprehensive marketing strategies while driving revenue growth through effective sales management.

Key Responsibilities:

Marketing Responsibilities:

- Brand Strategy Development:
- Create and implement a robust brand strategy that enhances our market presence and aligns with business objectives.

- Market Positioning:
- Conduct thorough market analysis to identify opportunities for positioning our products effectively against competitors.

- Customer Insights:
- Utilize customer insights and data analytics to inform marketing strategies and enhance customer engagement.
- Digital Marketing & AI Utilization:
- Leverage digital marketing channels and AI tools to optimize marketing campaigns and improve customer reach and engagement.

- Execution Roadmap:




- Develop a comprehensive marketing strategy and execution roadmap that outlines key initiatives, timelines, and performance metrics.

Sales Responsibilities:

- Sales Strategy Development:
- Formulate and implement effective sales strategies that align with the overall business goals and market trends.

- Channel Management:
- Oversee channel management to ensure effective distribution and availability of products in the market.

- Dealer Network Management:
- Build and maintain strong relationships with dealers and distributors to drive sales and enhance revenue growth.

- Sales Growth Roadmap:
- Create a detailed sales growth and channel expansion roadmap that identifies key markets and strategies for penetration and growth.

Qualifications:

- Experience:
- Minimum of 15 years in marketing and sales roles, with a preference for candidates who have held positions as CMO, Marketing Head, Sales Head, Business Head, or DGM.

- Education:
- A bachelors degree in Marketing, Business Administration, or a related field is required; a master’s degree (MBA) is preferred.

- Skills:
- Proven track record of developing and executing successful marketing and sales strategies.
- Solid analytical skills with the ability to interpret data and make informed decisions.
- Excellent leadership and team management skills.
- Exceptional communication and interpersonal skills.
- Ability to travel frequently within North East India as required.

📌 Chief Marketing Officer/ General Manager -S&M Cement Building Industry (Guwahati)
🏢 People Alliance Workforce
📍 Guwahati