About the Company

Liferiver Bio-Tech Corp is a pioneering molecular diagnostics company headquartered in Shanghai, China. Renowned for its innovative approach and rapid growth, the company has established a significant international presence, with operations spanning the United States, Japan, and Singapore. Liferiver specializes in the development and commercialization of advanced in vitro diagnostics (IVD) and molecular diagnostic solutions, aiming to improve healthcare outcomes worldwide.

The company's commitment to innovation, quality, and customer-centric solutions has positioned it as a trusted leader in the diagnostics industry. As part of its strategic expansion, Liferiver is now focusing on strengthening its footprint in the Indian healthcare market, leveraging cutting-edge technology and a robust product portfolio to meet the growing demand for reliable diagnostic solutions.

About the Role

We are seeking an experienced Business Development Manager to spearhead the full-scale commercial development, channel partner management, and market expansion efforts for Liferiver's IVD and molecular diagnostics business in India. This pivotal role involves developing tailored strategies to penetrate the Indian healthcare sector, establishing and nurturing high-quality distributor and partner networks, and driving business growth across key regions. The successful candidate will serve as the company's representative in India, engaging with government agencies, hospitals, reference laboratories, and industry stakeholders to promote Liferiver’s innovative diagnostic solutions.

This role offers a unique opportunity to build a scalable and sustainable market presence from the ground up, contributing significantly to the company's global growth trajectory.

Qualifications The ideal candidate will possess between 5 to 12 years of relevant experience in the IVD, clinical diagnostics, or medical device industry, with a strong focus on the Indian market. Candidates should demonstrate extensive industry knowledge, including PCR technology, laboratory diagnostics,



and healthcare channel management. Prior experience in developing distributor networks, managing tender projects, and navigating regulatory processes in India is essential.

Fluency in English is mandatory, with proficiency in local languages considered advantageous. A proven track record of establishing strategic partnerships within the healthcare sector, particularly with hospitals, government entities, and industry KOLs, will be highly valued. The candidate should be a proactive self-starter with excellent communication, negotiation, and strategic planning skills.

Responsibilities

Develop and implement comprehensive commercial strategies tailored to the Indian market, focusing on penetrating core regional markets and achieving sustainable growth. Identify, evaluate, and onboard high-quality distributor partners across major states, ensuring a stable and high-performing channel system. Conduct thorough capability assessments of potential partners, covering registration procedures, import licenses, tender qualification, hospital coverage, after-sales services, logistics, and financial stability.

Establish and maintain strategic relationships with government hospital networks, private hospital chains, healthcare groups, testing laboratories, industry KOLs, and procurement stakeholders. Oversee market access activities, including regulatory compliance, product registration, pricing approvals, and policy adaptations. Formulate localized commercial plans, including product positioning, pricing strategies, distributor management, sales targets, and promotional activities.





Lead efforts to promote clinical evaluation and application of Liferiver’s products within Indian hospitals and laboratories, developing references and pilot projects with top medical institutions. Monitor competitive dynamics, market trends, and operational strategies of global and local diagnostic companies to inform strategic decision-making. Manage the entire sales pipeline, forecast distributor sales, track tender opportunities, and mitigate commercial risks to ensure steady project delivery across India.

Represent Liferiver at national and regional medical conferences, exhibitions, and industry events to enhance brand visibility and foster key client relationships. Regularly compile and analyze market intelligence reports, providing data-driven insights and strategic recommendations to global headquarters. This role demands a proactive approach to business development, ensuring the company’s growth objectives are met while maintaining high standards of compliance and customer satisfaction.

Benefits

Joining Liferiver offers a unique opportunity to lead the market development of cutting-edge molecular diagnostics products in India, with significant autonomy and impact. The role provides direct exposure to global management teams, fostering professional growth and leadership development. Employees benefit from a dynamic, entrepreneurial working environment supported by the company's strong R&D;, manufacturing, and international expansion capabilities.

The position also offers the chance to build a comprehensive, localized distribution network from scratch, contributing to the company's long-term success in the Indian healthcare landscape.

Equal Opportunity

Liferiver Bio-Tech Corp is committed to creating an inclusive environment and is proud to be an equal opportunity employer. We welcome applications from all qualified individuals regardless of race, gender, age, religion, disability, or background. We believe diversity fosters innovation and excellence, and we are dedicated to providing equal employment opportunities to all candidates and employees.

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