Role Purpose

BondsIndia is looking for a Business Development Managers Partnerships & Alliances for B2B Bonds Distribution to drive acquisition, onboarding and activation of financial intermediaries and distribution partners.

The role will focus on building a strong pipeline of Brokers , MFDs, IFAs, Wealth managers, Family offices, Fintechs and other financial distributors, with a clear objective of generating incremental bond distribution volume and revenue.

Key ResponsibilitiesPartner Acquisition

- Identify prospective B2B partners through market research, referrals, networking and outbound prospecting.
- Build relationships with Partners - Brokers , MFDs, IFAs, RIAs, wealth managers, brokers and financial advisors.
- Conduct meetings, product presentations and demonstrations.
- Convert qualified prospects into BondsIndia partners.

Partner Activation

- Ensure newly onboarded partners become active.
- Explain BondsIndia's product proposition and digital platform.
- Train partners on available bond opportunities, transaction processes and platform capabilities.
- Drive the partner's first transaction and subsequent repeat transactions.

Business Generation

- Generate monthly bond transaction volume from the assigned partner portfolio.
- Communicate relevant bond opportunities, yields, ratings, tenure and other product information to partners.
- Drive repeat business and increase partner wallet share.
- Meet monthly and quarterly Quantum targets.

Relationship Management

- Maintain regular engagement with assigned partners.
- Understand partner and investor requirements.
- Provide timely product updates and market insights.
- Coordinate with internal teams to resolve partner issues.

Market Development





- Identify new distributor segments and geographic opportunities.
- Track competitor platforms and their B2B propositions.
- Share market intelligence and partner feedback with the Team Lead.

Key KPIs

- New B2B partners acquired
- Partners activated
- Partner activation %
- First transaction conversion
- Monthly B2B Quantum
- Revenue generated
- Active partner base- Upsell / Cross-sell
- Monthly/quarterly target achievement

Desired Profile

- 2+ years of experience in B2B Fintech Sales / channel sales / financial products distribution.
- Experience in Bonds, Mutual Funds, Broking, Wealth Management, FinTech, NBFC or Capital Markets preferred.
- Existing relationships with Brokers /MFDs/IFAs/RIAs/wealth managers will be an advantage.
- Good understanding of investment products.
- Solid communication and presentation skills.
- Highly target-oriented and comfortable with outbound sales.
- Strong follow-up and relationship-management capabilities.
- Ability to work independently in a high-growth environment.

Ideal Candidate Someone who is:Hungry for Sales + Solid at Relationships + Comfortable with Financial Products + Focused on Revenue.

The candidate should be able to find a partner onboard the partner activate the partner generate transactions grow the partner relationship.

Core Skills

B2B Partnerships | Channel Sales | Partner Acquisition | Bonds | Fixed Income | Wealth Management | Lead Generation | Partner Activation | Revenue Generation | Relationship Management

Working Days:

Monday to Friday (WFO): 9.00 AM to 6.00 PM

1st, 3rd and 5th Sat (WFH) : 10.00 AM to 5.00 PM

2nd & 4th Sat Sat Off

Important Note:

- Do not apply if you are not comfortable with the Work From Office (WFO) policy.
- Do not apply if you are not comfortable working at the Churchgate location.

📌 Business Development Manager (Mumbai)
🏢 BondsIndia
📍 Mumbai