Plan and execute monthly marketing camps for assigned centers
Identify and execute local BTL opportunities (societies, corporate tie-ups, community events) and Develop local non-doctor partnerships (women’s groups, diagnostic centers, pharmacist etc)
Ensure every activation has defined objectives and expected output.
Maintain execution quality and timeline discipline
Monitor and analyse: Monthly footfall trends, Lead-to-walk-in ratio, Camp performance
- Vendor Management
Identify cost-effective local vendors.
Negotiate rates for printing and local execution
Compare local vs HQ rates where applicable
Ensure cost transparency.
Qualifications
Bachelor’s degree in Marketing, or related field.
3–5 years of marketing experience, healthcare preferred
Analytical mindset with the ability to make data-driven decisions.
Solid communication and team coordination skills.
Ability to handle multiple campaigns and priorities with high attention to detail
📌 Business Development Executive (Maharashtra)
🏢 Progenesis IVF Fertility Center
📍 Maharashtra
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