WFO- 5 days

Key Responsibilities:

- Strategic Planning: Develop brand strategies that align with client objectives, including positioning, messaging, and brand architecture.
- Market Research: Conduct competitive analysis, market research, and audience segmentation to identify brand opportunities.
- Brand Identity Development: Collaborate with creative teams to shape brand identity, including brand voice, personality, and visual elements.
- Campaign Development: Work with creative and media teams to develop integrated marketing campaigns that align with brand strategy.
- Client Management: Serve as the strategic point of contact for clients, understanding their business needs and providing strategic recommendations.
- Presentation Skills: Develop and deliver transparent, compelling strategy presentations to clients and internal teams.
- Trend Analysis: Stay updated with industry trends, consumer behavior, and emerging marketing channels to maintain a competitive edge.
- Cross-functional Collaboration: Work closely with creative, media, and digital teams to ensure seamless execution of brand strategies.

Requirements:

- Education: Bachelor's degree in Marketing, Advertising, Business Administration, or a related field.
- Experience:



2-6 years of experience in brand strategy, marketing strategy, or a related field, preferably within an advertising agency.
- Analytical Skills: Strong analytical skills with experience in market research and consumer insights.
- Creative Thinking: Ability to think creatively and develop innovative brand strategies.
- Communication Skills: Excellent verbal and written communication skills.
- Client Management: Experience managing client relationships and presenting to stakeholders.
- Technical Skills: Proficiency in MS Office, Google Workspace, and presentation tools (PowerPoint, Keynote). Familiarity with digital marketing tools is a plus.

Preferred Skills:

- Experience with digital marketing and social media strategy.
- Understanding of brand storytelling and creative direction.
- Familiarity with brand positioning frameworks (e.g., Brand Prism, Brand Pyramid).
- Ability to handle multiple projects and prioritize effectively.

Please share your resume and work at [email protected] Job Type: Full-time

Pay: ₹30,000.00 - ₹70,000.00 per month

Work Location: In person

📌 Brand Strategist- Digital Agency- Pune (Mumbai)
🏢 Pink Sky HR Services
📍 Mumbai