Role & responsibilities

- Develop and implement digital marketing strategies aligned with the company's business objectives.

- Manage and maintain the company's website, ensuring timely updates of products, services, news, CSR activities, certifications, and corporate announcements.

- Create, design, and publish digital content, including brochures, banners, videos, case studies, and promotional materials.

- Manage the company's social media platforms (LinkedIn, YouTube, etc.) to enhance brand awareness and customer engagement.

- Prepare and circulate internal and external newsletters highlighting company achievements, product launches, events, employee engagement activities, and CSR initiatives.

- Coordinate branding and promotional activities for exhibitions, trade fairs, customer events, product launches, dealer meets, and plant visits.

- Plan and manage corporate events, and internal communication campaigns.





- Monitor digital campaign performance using analytics tools and prepare periodic performance reports with recommendations.

- Ensure all digital communication and marketing materials comply with the company's branding guidelines.

- Liaise with external agencies, designers, printers, photographers, and media partners for marketing and branding activities.

- Support employer branding initiatives through digital campaigns in coordination with the HR department.

- Stay updated on digital marketing trends, competitor activities, and industry best practices.

Preferred candidate profile

- Bachelors degree in marketing, Digital Marketing, Mass Communication.

- 02 years of experience in Digital Marketing, preferably in a Marketing Agency, Freelancer, Event Management, SEO Specialist.

📌 Brand Manager (Pune)
🏢 BPW Trailer Systems
📍 Pune