Location:
Gurugram
Work Mode:
Work from Office
Working Days:
Monday to Saturday
Experience:
Minimum 2 years in Product Marketing / B2B Marketing / Whatsapp & Email automation
Note: All interview rounds will be conducted in person. Apply only if you are available for face-to-face interviews in Gurgaon.
About the Role
We are looking for a creative, execution-focused B2B Product Marketer who can build and execute marketing campaigns across Email, WhatsApp, and other social media channels
.
The ideal candidate should understand how to market a product to a B2B audience, communicate product value clearly, create engaging campaigns, and generate qualified leads.
Key Responsibilities
- Plan and execute weekly email marketing campaigns for our subscribed user database.
- Create and send relevant email campaigns, newsletters, product updates, and promotional communication.
- Manage the email marketing calendar and ensure regular communication with subscribers.
- Create and execute highly targeted WhatsApp marketing campaigns for subscribed and opted-in users.
- Build WhatsApp customer journeys, promotional campaigns, updates, and engagement campaigns.
- Monitor and improve Email and WhatsApp engagement , including open rates, click-through rates, and conversions.
- Create compelling email and WhatsApp copy that encourages users to take action.
- Improve and maintain the company's social media presence , with a strong focus on LinkedIn and other relevant platforms.
- Create a consistent social media content calendar and publish engaging content regularly.
- Create content around the company's products, updates, industry trends, customer problems, and solutions.
Required Skills
- Minimum 2 years of experience in B2B Product Marketing, B2B Marketing.
- Solid hands-on experience in Email Marketing and Whatsapp Marketing .
- Experience with WhatsApp Business/API marketing or customer engagement campaigns is preferred.
- Good understanding of product positioning and customer communication.
- Strong copywriting and communication skills.
- Ability to create and execute campaigns independently.
- Familiarity with marketing automation, CRM, email tools, or analytics tools is a plus.
- Basic understanding of lead generation and B2B sales funnels.
- Strong ownership mindset and willingness to work in a fast-paced environment.
What are we looking for
Someone who doesn't just “post on social media.”
We are looking for a marketer who can understand:
Product → Customer Pain Point → Right Message → Right Channel → Lead/Conversion
? Interested candidates can send their resume to
[email protected] or
[email protected]
📌 B Product Marketing Executive (Gurugram)
🏢 Grainville
📍 Gurugram