– AI Search & Website Growth ManagerPosition: AI Search & Website Growth Manager Department: Digital Marketing

Experience: 3–6 Years

Location: Pune

Mode - Work from Office

Employment Type: Full time

About The Role We are looking for an experienced AI Search & Website Growth Manager who will be responsible for improving our website’s visibility, organic presence and discoverability across AI-powered search platforms and traditional search engines .

This role is purely focused on website, SEO, content optimisation and AI search visibility . It does not involve Social Media, Google Ads, or Google My Business management.

Key Responsibilities

- Develop and execute website SEO & organic growth strategies
- Improve website visibility in AI-generated search results and AI search platforms
- Work on AI Search Optimization / Generative Engine Optimization (GEO)
- Optimise website content to improve chances of being referenced, cited and recommended by AI search engines
- Conduct keyword, search-intent and competitor research
- Optimise website structure, landing pages, course pages and blogs
- Improve on-page SEO, technical SEO and internal linking
- Identify and fix website SEO issues affecting crawling, indexing and rankings
- Work on schema markup / structured data and content structure
- Optimise content for featured snippets, People Also Ask and AI-generated answers
- Develop an effective content strategy for search-driven traffic
- Analyse website performance through Google Search Console, Google Analytics and SEO tools
- Monitor organic rankings, impressions, clicks, indexed pages and conversions
- Identify opportunities to increase organic leads and website enquiries




- Coordinate with the content and development teams for website improvements
- Continuously research how AI search is changing user behaviour and search visibility

Required Skills

- Strong understanding of SEO & Technical SEO
- Hands-on experience with GEO / AI Search Optimization
- Understanding of how Google AI Overviews, ChatGPT, Gemini, Perplexity and other AI search platforms discover and present information
- Strong knowledge of keyword research and search intent
- Website content optimisation
- Technical SEO & website audits
- Internal linking and site architecture
- Schema / structured data
- Google Search Console & Google Analytics
- Familiarity with SEO tools such as Ahrefs, SEMrush, Screaming Frog, etc.
- Basic understanding of HTML, CSS and website structure
- Strong analytical and problem-solving skills

What This Role Is NOT This position will not be responsible for: ❌ Social Media Marketing

❌ Google Ads / PPC

❌ Facebook / Instagram Ads

❌ Google My Business / Local SEO

❌ Social Media Management

Key Performance Indicators (KPIs)

- Growth in organic website traffic
- Improvement in keyword rankings
- Increase in AI search visibility / mentions
- Growth in AI-referred website traffic
- Improvement in indexed & ranking pages
- Organic lead generation
- Growth in impressions and CTR
- Website conversion improvement
- Growth in high-intent search traffic

Ideal Candidate The ideal candidate should be someone who is deeply interested in the future of search , understands how traditional SEO is evolving with AI, and can turn website content into a strong source of organic traffic, AI visibility and qualified leads . If you are passionate about SEO, websites and the future of AI-powered search, we would love to hear from you.

📌 AI Search & Website Growth Manager (Pune)
🏢 IT Education Centre
📍 Pune