- Develop and manage the monthly and weekly social media content calendar.
- Create and coordinate content for Instagram, Facebook, LinkedIn, YouTube, and other relevant platforms.
- Plan and execute posts, reels, stories, carousels, campaigns, and other social media formats.
- Write engaging captions, copy, hooks, and calls-to-action.
- Stay updated on social media trends, viral formats, sounds, hashtags, and relevant conversations.
- Identify opportunities to improve reach, engagement, followers, and brand awareness.
- Coordinate with the creative design and production teams to ensure timely delivery of content.
- Manage the end-to-end publishing and scheduling of approved content.
- Monitor comments, DMs, mentions, and audience interactions.
- Support influencer collaborations, partnerships, and social media campaigns where required.
- Conduct competitor and industry research to identify content and communication opportunities.
- Track key metrics such as reach, impressions, engagement, views, follower growth, and conversions.
📌 Advisor - Social Media (Mumbai)
🏢 Essar
📍 Mumbai