Job Title

Account Manager / Senior Account Manager Advertising Sales

Role Objective

Drive advertising revenue for Red FM by acquiring new clients, managing existing accounts, developing customized media solutions and achieving monthly/quarterly revenue targets.

Key Responsibilities

- Generate advertising revenue through FCT (Free Commercial Time), non-FCT, content integration, show sponsorships, local properties and digital solutions.
- Acquire new clients across categories such as FMCG, Auto, Education, Real Estate, Retail, BFSI, Healthcare, Telecom, Hospitality, Lifestyle and Start-ups.
- Build and maintain strong relationships with direct clients, advertising agencies, media agencies and marketing decision-makers.
- Conduct regular client meetings and make proactive sales pitches based on client marketing objectives.
- Understand the client's target audience, campaign objectives and budgets and propose suitable radio + digital + activation + event solutions.
- Develop customized advertising proposals and presentations in coordination with the creative/client-solutions team.
- Use market-share data, air-check data, competitor analysis and market intelligence to identify revenue opportunities.
- Convert existing TV, print, digital and outdoor advertisers to radio and integrated-media solutions.
- Manage the complete sales cycle from prospecting pitch negotiation closure campaign execution collection.
- Ensure timely receipt of Release Orders (ROs) from clients/agencies.
- Coordinate with programming, creative, production,



digital and operations teams for smooth campaign execution.
- Track sales pipeline, daily calls, weekly reports, sales projections and monthly sales plans.
- Monitor competitor activity, market trends and emerging advertising opportunities.
- Ensure timely collections and coordinate with the finance/collections team.
- Achieve and exceed assigned monthly, quarterly and annual revenue targets. L LinkedIn+1

Candidate Profile

- Graduate; MBA/PGDM in Marketing, Sales or Business Management is preferred.
- 1–3 years for junior Sales/Account Manager positions; 3–8 years for experienced Account Manager roles. G GetWork+1
- Experience in Media Sales / Advertising Sales / Radio Sales / Print / Digital / TV / Outdoor / Events preferred.
- Strong B2B sales and business-development orientation.
- Good network among advertisers and media/advertising agencies is an advantage.
- Excellent communication, presentation, negotiation and relationship-management skills.
- Strong understanding of advertising, marketing and media planning.
- Comfortable working with revenue targets and field/client meetings.
- Positive commercial acumen and ability to sell ideas and integrated solutions rather than only media inventory.

Key KPIs

- Monthly/quarterly advertising revenue
- New client acquisition
- Existing-client revenue growth
- Number and value of client pitches
- Conversion/closure rate
- FCT and non-FCT revenue
- Sponsorship/content-integration revenue
- Digital/activation revenue
- Client retention and repeat business
- Timely RO generation and collections

📌 Account Manager Senior Account Manager Advertising Sales (Noida)
🏢 Veerwal Getwork Services
📍 Noida