We are looking for execution-oriented individual who will support day-to-day operations for the digital insurance business. The role entails co-ordination with internal as well as external stakeholders, data reporting and analysis and timely execution of marketing initiatives.
Key Responsibilities
- Maintain and update daily business trackers (funnel, performance, sales data)
- Identifying new customer propositions for creation of marketing assets.
- Support marketing execution by coordinating with content, design, tech, and compliance teams
- Track and follow up on emailers, banners, website updates, and other digital assets until completion/ CCMS approval process
- Conduct regular website checks to ensure content accuracy and smooth customer journey
- Prepare simple requirement documents/change notes for business requests
- Efficacy measurement of current propositions & identifying non-performing ones
Educational Qualification
- MBA from Tier 2-3 colleges
- 2-3 years of prior work experience (Preferably in the insurance/Insurtech/fintech industry)
- Understanding of the online ecommerce/digital ecosystem
Knowledge & Skills
- Customer-focused thinking approach
- Detail oriented and quick worker
- Familiar with tools like google analytics, hot jar, netcore
- Basic knowledge of creative AI tools
- Understanding of digital UI/UX principles
- Strong co-ordination and follow-up skills
- Self-motivated & Driven
📌 Asst. Manager - e-Commerce SC (India)
🏢 ICICI PRUDENTIAL LIFE INSURANCE
📍 India
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