Job Description:
1. Channel Management & Network Expansion
Appoint, develop, and manage dealers, sub-dealers, and retail outlets.
Expand market coverage and ensure maximum product penetration.
Monitor dealer performance, inventory levels, credit cycles, and outstanding payments.
Resolve channel issues and maintain strong dealer relationships.
2. Sales & Market Share Growth
Achieve monthly, quarterly, and annual sales targets.
Identify current and untapped markets within the assigned territory.
Monitor local demand and competitor activity to increase market share.
Conduct regular retail-counter visits to improve product placement and secondary sales.
3. Trade Marketing & Brand Promotion
Execute shop-front branding, dealer-board installations, and POS activities.
Conduct BTL activities such as canopy activations, dealer meets, and local promotions.
Coordinate with the central marketing team for regional marketing activities.
4. Influencer & Relationship Management




Build relationships with contractors, masons, and Individual Home Builders (IHBs).
Conduct counter meets and customer engagement programs.
Coordinate with Technical Sales Engineers during mason training and product-promotion activities.
5. Market Intelligence & Reporting
Monitor competitor pricing, schemes, discounts, and supply-chain activities.
Submit weekly and monthly sales forecasts.
Provide regular market feedback to the sales management team.
6. Recent Product Launch & Retail Placement
Support the commercial launch of the recent Masonry Cement product.
Ensure prominent product placement across the dealer network.
Develop specialized retail segments and large plastering-contractor markets.
Implement introductory trade schemes, dealer discounts, and early-adoption incentives.
Candidate Requirements

📌 Sales And Marketing Officer Mumbai
🏢 Acme Services Private
📍 Mumbai