This role requires an creative and pro-active digital media planner and buyer with a natural ability in client servicing. As the Group Head, you will be required to plan and take ownership of cross-channel, buy, implement, optimize and report on brand and performance media campaigns across a wide variety of platforms. KEY RESPONSIBILITIES: Take ownership of client needs/requests related to digital marketing strategy campaign through influencers and digital ads Conceptualize and produce holistic communication strategies,



related to the clients campaign KPI Work closely with an internal specialized team to monitor performance and recommend optimizations and new/different strategies and tactics Device cross-platform digital plans focusing on various objectives from brand awareness to engagement to performance-led Improving the design, usability, content and conversion points of the website/landing pages for the promotion and growth of a brand s online assets Monitor effective benchmarks for measuring the impact of media programs and analyse, review & report on effectiveness of campaign to maximize results Negotiate with media publishers Lead role in training and managing team members in digital media Collaborating with all departments in the agency To be the primary point person on key accounts In addition to the core

📌 Digital Media Planning Professional (Bengaluru)
🏢 Havas Media
📍 Bengaluru