and facilitate campaign implementation through robust technical integration and support.

Role & responsibilities

Adobe Campaign Management:

- Implement and manage Adobe Campaign for effective marketing automation and campaign execution.

Template Design and Development:

- Create, enhance, and maintain templates for emails, push notifications, and other marketing assets using HTML, CSS, and JavaScript.

Communication Design:

- Ensure the visual and functional integrity of communication assets, aligning them with brand standards and user engagement goals.

Campaign Integration:

- Collaborate with teams to implement event tracking, payload validation, and API testing using tools like Postman.

User Journey and UX Optimization:

- Support the alignment of marketing materials with user journeys and overall user experience strategies.

Technical Support:

- Provide ad-hoc support for marketing technology tools and troubleshoot issues in coordination with cross-functional teams.

Preferred candidate profile

- Adobe Campaign Management:
- Implement and manage Adobe Campaign for effective marketing automation and campaign execution.
- Template Design and Development:
- Create, enhance, and maintain templates for emails, push notifications, and other marketing assets using HTML, CSS, and JavaScript.
- Communication Design:
- Ensure the visual and functional integrity of communication assets, aligning them with brand standards and user engagement goals.
- Campaign Integration:
- Collaborate with teams to implement event tracking, payload validation, and API testing using tools like Postman.
- User Journey and UX Optimization:




- Support the alignment of marketing materials with user journeys and overall user experience strategies.
- Technical Support:
- Provide ad-hoc support for marketing technology tools and troubleshoot issues in coordination with cross-functional teams.

Skills Required for the role

Technical Skills:

- 2-3 years of hands-on experience with Adobe Campaign for marketing automation.
- Proficiency in front-end development, including HTML, CSS, and JavaScript for template creation.
- Technical knowledge of event tracking, payload validation, and API testing using tools like Postman.

Design and UX Skills:

- Ability to design communication assets such as mailers and push notifications.
- Strong understanding of user journey mapping and user experience principles.
- Analytical and Problem-Solving Skills:
- Capability to troubleshoot technical issues effectively.
- Attention to detail in handling data and ensuring accurate analytics integration.

Cooperative Skills:

- Excellent communication skills for working with cross-functional teams.
- Adaptability to align deliverables with business needs and strategic goals.

Educational and Experience Requirements

- Bachelor's degree in a relevant field, such as computer science, information technology, Marketing Technology, or a related field.
- 3+ years of experience
- 2+ years of experience with Adobe Campaign and marketing technology tools.
- 1+ years of experience in front-end development (HTML, CSS, JavaScript).
- Knowledge of communication design and channels
- Proficiency in Martech software and tools.
- Understanding of user journey and experience.

Skills: Communication Design

Experience: 4.00-6.00 Years

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