Job Role: TV Ad Sales – Retail Clients
Location: Kolkata

About Company:
Republic Media Network – India’s leading media and broadcasting network, known for its cutting-edge content, credibility, and pan-India reach across television and digital platforms in English, Hindi, Bangla and Kannada.

Key Responsibilities:
1. Business Development & Revenue Generation
Drive advertising revenue for Republic TV’s linear channels by identifying and acquiring new retail clients and direct advertisers across relevant categories.
Develop and grow business with retail brands through up-selling, cross-selling, and customized media solutions.
Identify high-potential retail accounts, regional brands, dealer networks, and emerging businesses to build a strong revenue pipeline.
Consistently achieve and exceed assigned sales and revenue targets.
2. Client Relationship Management
Build and maintain solid relationships with retail brands, business owners, marketing heads, brand managers, and decision-makers.
Understand clients’ business objectives, target audiences, promotional calendars,



and marketing requirements.
Develop long-term partnerships with key retail accounts and identify opportunities for repeat and incremental business.
Act as a trusted media partner by providing relevant market insights and advertising solutions.
3. Sales Strategy & Planning
Develop account-level sales strategies for key retail clients and implement plans to maximize revenue.
Identify opportunities around festive seasons, retail launches, regional campaigns, store openings, sales events, and promotional periods.
Track market trends, competitor activity, consumer behaviour, and emerging retail categories to identify new business opportunities.
Prepare and present customized media proposals and solutions based on client requirements.
4. Campaign Execution & Coordination
Work closely with internal teams including Programming, Traffic, Operations, Creative, and Marketing to ensure smooth campaign execution.
Coo

📌 TV Ad Sales (Kolkata)
🏢 Republic World
📍 Kolkata