Job Type: Full-time

Product Research & Customer Experience ExecutiveAbout the RoleWe are looking for a Product Research & Customer Experience Executive who can help us deeply understand our market, competitors, customers, and product opportunities.This role combines competitive research, product research, customer journey analysis, and customer experience improvement.The ideal candidate should be curious, analytical, detail-oriented, and capable of converting research and customer insights into practical recommendations that can help us build a better product.This is an ownership-driven role. We are looking for someone who can go beyond collecting information and answer:What did we learn? What can we improve? And how can we create a better experience for our customers?Key Responsibilities1. End-to-End Competitor ResearchConduct structured and in-depth research on companies operating in the same or closely related industry.Research should cover, wherever reliable and publicly available:Company overview and backgroundBusiness and revenue modelPublicly available revenue/financial informationFunding and growth journeyTarget customer segmentsKey USPs and brand positioningProducts and servicesPricing and subscription structureMajor product featuresWebsite and application experienceRegistration and onboarding journeyPurchase/payment journeyCustomer support experienceCustomer acquisition strategiesRetention and engagement strategiesMarketing and social media presencePublicly available team/company-size informationTechnology stack and third-party tools, where reasonably identifiablePartnerships and distribution channelsGeographic presenceCustomer reviews and feedbackCommon customer complaintsStrengths and weaknessesRecent product developmentsCompetitive advantages and differentiationResearch must be conducted using lawful and publicly available sources. Any information that cannot be independently verified should be clearly identified as an estimate, observation, or assumption.2. Monthly Competitor Research TargetThe initial expectation is to conduct structured research on approximately 20 relevant competitors/companies per month.However, research quality is more important than simply achieving a numerical target.Each competitor analysis should ideally answer:What are they doing?How are they doing it?Why does it work or not work?What can we learn from them?What could we potentially do better?All research should be properly documented so that findings can be referenced and updated over time.3.



Product Experience AnalysisStudy competitors from an actual customer's perspective and understand their complete publicly accessible product journey.This may include:Discovery → Landing Page → Registration → Onboarding → Pricing → Purchase → Product Usage → Customer Support → RetentionIdentify:Features that create a better user experienceFriction points in competitor productsInteresting onboarding approachesConversion strategiesPricing and packaging differencesTrust-building mechanismsRetention featuresCustomer support processesOpportunities where our product can differentiateThe purpose of competitor research should ultimately be to generate actionable product insights.4. Product Research & ImprovementWork closely with the relevant internal teams to continuously identify opportunities to improve our app/platform.Responsibilities may include:Identifying opportunities for new featuresSuggesting improvements to existing featuresIdentifying friction in the user journeyImproving onboarding and registration flowsImproving purchase and conversion journeysResearching industry best practicesEvaluating relevant third-party tools and technologiesComparing different product solutionsPreparing structured feature recommendationsSupporting product requirement documentationReviewing newly implemented features from a customer's perspectiveA product recommendation should ideally explain:Problem → Evidence/Research → Proposed Solution → Expected Customer Impact → PriorityThe expectation is not simply to copy features from competitors. Every recommendation should have a clear reason and potential value for our customers and business.5. Customer Experience ImprovementContinuously evaluate our own customer journey and identify opportunities to provide a high-quality, seamless customer experience.Review the complete journey:Discovery → Registration → Onboarding → Purchase → Product Experience → Support → Feedback → RetentionIdentify areas where customers may experience:ConfusionUnnecessary stepsDelaysProduct frictionCommunication gapsTrust concernsPayment-related difficultiesFeature-related problemsSupport-related issuesRecommend practical improvements based on customer feedback, product observations, and research.6. Customer Feedback & Root-Cause AnalysisAnalyze customer feedback from available channels to identify recurring problems and opportunities.Instead of treating every complaint as an isolated issue, look for patterns.For example:Repeated Customer Complaint↓Identify Root Cause↓Research Possible Solutions↓Compare Industry/Competitor Approaches↓Recommend Product or Process Improvement↓Review Customer ImpactThe objective is to help prevent recurring problems rather than only addressing them individually.7.



Research Documentation & ReportingMaintain clear and structured documentation of research findings.A typical competitor research report may include:Company OverviewBusiness ModelRevenue/Financial InformationTarget AudienceUSP & PositioningPricingProduct & FeaturesCustomer JourneyTechnology & ToolsTeam/Company SizeMarketing StrategyCustomer ReviewsStrengths & WeaknessesComparison With Our ProductKey LearningsOpportunities & RecommendationsResearch should clearly distinguish between verified facts, observations, estimates, and recommendations.Key Performance ExpectationsPerformance in this role will be evaluated holistically based on:Depth and accuracy of competitor researchApproximately 20 structured competitor studies per monthQuality of research documentationActionable product recommendationsIdentification of recent product opportunitiesImprovements suggested for existing featuresIdentification of customer pain pointsContribution toward improving the customer journeyAbility to identify root causes rather than surface-level problemsQuality of market and product insightsTimely execution of assigned researchOverall ownership and initiativePerformance will focus on the quality and business usefulness of the work, not solely on numerical targets.Skills & QualificationsWe are looking for someone with:Strong research and analytical skillsInterest in digital products and technologyUnderstanding of customer experienceAbility to analyze competitors and marketsBasic understanding of business and revenue modelsStrong internet research skillsAbility to work with spreadsheets and documentation toolsGood written and verbal communicationStrong attention to detailStructured problem-solving abilityAbility to distinguish facts from assumptionsAbility to learn new tools independentlyCustomer-centric thinkingProduct-oriented mindsetExperience in product research, market research, customer experience, product operations, business research, or startup environments can be beneficial.Candidates with relevant skills, projects, or demonstrable research ability may also be considered.Who Would Be a Good Fit?This role would suit someone who naturally asks:"Why is this happening?""How are other companies solving this?""What does the customer actually want?""Can we make this process simpler?""Is there a better product solution?"We are looking for someone who can move from:Research → Analysis → Insight → Recommendation → Execution Support → Improvementrather than simply preparing reports.Employment DetailsPosition: Product Research & Customer Experience ExecutiveEmployment Type: Full-timeWorkplace Type: RemoteCompensation: ₹15000 per monthWorking Days: Mondat to SaturdayFinal responsibilities and employment terms will be communicated clearly during the hiring process.

📌 Product Research & Customer Experience Executive (Mumbai Suburban)
🏢 Beafrnd
📍 Mumbai Suburban