30 Aug
|
Team Pumpkin
|
India
30 Aug
Team Pumpkin
India
Job Description
Social Media Content Strategist & Creative Controller
Department: Social Media / Content & Creative
Reports to: Creative Lead / Account Director
Experience: 3 years (agency or brand-side social media)
Location: On-site
Employment type: Full-time
About The Role
At Team Pumpkin, social media is where brands earn attention and build belief. We are looking for a Social Media Content Strategist & Creative Controller who can do both halves of the job well — shape the strategy that decides what a brand says, and control the creative quality of how it shows up across every post, story, reel and campaign.
This is a balanced role. You will own content calendars, platform strategy and performance thinking, while also acting as the quality gatekeeper for copy, design and video before anything goes live. You sit at the intersection of strategy and craft, making sure ideas are both smart and beautifully executed.
Strategy Responsibilities
Build and own monthly content strategies and calendars across Instagram, LinkedIn, Facebook, YouTube,
X and emerging platforms for assigned brands.
Translate brand and campaign briefs into transparent content pillars, formats and posting plans aligned to business objectives.
Define and maintain each brand's voice, tone and visual direction, and keep it consistent across every piece of content.
Research audiences, competitors, culture and platform trends, and turn insights into timely, scroll-stopping content ideas.
Track performance against KPIs (reach, engagement, saves, growth, conversions) and use the data to sharpen future content.
Collaborate with account managers and clients to present strategies, share reports and recommend next steps.
Creative Control Responsibilities
Act as the final quality check for all social creative — copy, design, motion and video — before it reaches the client or goes live.
Review work against the brief, brand guidelines and platform best practices, and give clear, constructive feedback to
📌 Social Media Content Strategist (India)
🏢 Team Pumpkin
📍 India