Description
Roles & responsibilities
The role plays a critical part in supporting KPMG's global social media program through content publishing, social listening, reporting, analytics, campaign support, and stakeholder engagement. The individual will help drive effective social media operations, performance measurement, and risk monitoring across KPMG's digital channels.

Responsibilities
Social Media Operations
- Schedule and publish approved content across KPMG social media channels using social media management tools.
- Coordinate with marketers and stakeholders on publishing timelines, content approvals and campaign launches.
- Support the execution of paid social media campaigns, including campaign setup, launch readiness and performance tracking.
- Ensure social media activities are executed in accordance with KPMG brand, risk and governance requirements.

Social Media Monitoring & Listening
- Use social listening and monitoring tools for the early identification of emerging industry trends, potential threats and opportunities, providing timely feedback and alerts.




- Monitor social conversations, Smart Inbox activity and listening topics to identify relevant mentions and emerging narratives.
- Support development of monitoring reports, listening updates and stakeholder alerts.
- Collaborate with internal teams to ensure monitoring frameworks remain accurate and relevant.

Reporting & Analytics ​
- Develop monthly, quarterly and annual social media performance reports within agreed timelines and quality standards.
- Produce reporting across organic social media, paid social campaigns and social listening activities.
- Support benchmarking and competitive analysis by reviewing industry and competitor social media performance.
- Respond to ad-hoc reporting requests and provide actionable insights to stakeholders.
- Produce and deliver social media flash alerts and trend updates on a timely basis.

Research & Insights
- Scan social media communities for engagement

📌 Senior Analyst (Gurugram)
🏢 BSR
📍 Gurugram