Job role:
Core Responsibilities:
- Segmentation: Maintain database health and create targeted segments to deliver personalized content to diverse audience groups.
- Reporting: Monitor and analyze daily, weekly, and monthly performance (Deliverability, Open Rates, CTR, and ROI).
Required Qualifications
- Expert proficiency in e.g., Wix, Mailchimp, and zoho campaign.
- Ability to write concise, action-oriented copy that aligns with brand voice.
- Bachelor’s degree in Marketing, Communications, or a related field.