Core Responsibilities
- Keyword research & search intent analysis
- On-page SEO (meta tags, headings, internal linking, content optimization)
- Technical SEO (crawl errors, indexing, site speed, Core Web Vitals)
- Off-page SEO (link building, outreach, guest posting)
- Competitor analysis & SERP tracking
- Working with tools like Google Analytics, Google Search Console, Ahrefs, and SEMrush
- Preparing monthly performance reports
Skills Required
- Robust knowledge of on-page and technical SEO
- Ability to perform website audits independently
- Basic understanding of HTML and CSS
- Experience with CMS platforms like WordPress
- Ability to analyze traffic, rankings, and conversions
- Awareness of Google algorithm updates